B2B SaaS PPC Manager

About This Opportunity

Our talent team is representing a confidential B2B SaaS marketing agency seeking a strategic, data-driven Senior PPC Manager to lead paid media strategy and execution for their portfolio of SaaS clients. This fully remote role is ideal for a seasoned performance marketer with 5+ years of hands-on experience building, managing, and optimizing multi-channel paid advertising campaigns across global markets.

You will own campaign performance across Google Ads, LinkedIn, Facebook, and Instagram; translate client growth objectives into effective paid media strategies; and deliver clear, proactive communication and recommendations. Working closely with SEO, content, design, sales, and product teams, you'll maximize qualified pipeline, customer acquisition, and return on ad spend for a diverse client portfolio.

Responsibilities

• Develop and lead comprehensive paid media strategies tailored to each client's growth stage, business model, target audience, sales cycle, and revenue goals
• Independently build, launch, manage, and optimize campaigns across Google Ads, LinkedIn, Facebook, and Instagram
• Own campaign setup end-to-end, including keyword research, audience strategy, account and campaign structure, ad group development, bid strategies, conversion tracking, budget allocation, and ad creative direction
• Monitor and optimize campaigns against core performance metrics including CTR, CPC, CPL, CPA, conversion rate, pipeline contribution, ROAS, and ROI
• Develop and manage testing roadmaps for ad copy, creative, landing pages, offers, audiences, bidding strategies, and campaign structures
• Analyze performance data to identify trends, diagnose issues, uncover growth opportunities, and provide actionable recommendations
• Partner with content and design teams to develop high-performing ad creative and messaging that resonates with B2B SaaS buyers
• Collaborate with SEO teams to ensure PPC strategies complement broader organic search, content, and demand-generation initiatives
• Manage paid media budgets responsibly, making informed recommendations on spend allocation, scaling opportunities, and efficiency improvements
• Work directly with clients to communicate performance, explain strategy, set expectations, and provide timely, proactive updates
• Lead client-facing reporting and performance discussions, translating complex campaign data into clear business insights
• Build and maintain relationships with platform representatives to access strategic guidance, beta opportunities, and new features
• Stay current on paid media platform updates, privacy and tracking changes, B2B SaaS advertising trends, and emerging best practices
• Provide mentorship and quality assurance support to junior team members as the function grows

What We're Looking For

• 5+ years of hands-on experience managing and optimizing PPC and paid social campaigns, ideally in B2B SaaS, agency, or high-growth technology environments
• Proven experience managing substantial budgets across Google Ads and LinkedIn Ads, with required experience in Meta Ads Manager (Facebook and Instagram)
• Deep expertise in Google Ads, including Search, Display, YouTube, remarketing, Performance Max, conversion tracking, and automated bidding strategies
• Strong working knowledge of LinkedIn and Meta advertising, including audience development, retargeting, lead-generation campaigns, and full-funnel B2B campaign strategy
• Demonstrated success improving paid-media performance through structured testing, strategic budget allocation, ongoing optimization, and rigorous performance analysis
• Experience launching campaigns from scratch and owning paid-media accounts from audit and strategy through execution, reporting, and continuous optimization
• Proficiency with Google Analytics, Google Tag Manager, Looker Studio, and comparable analytics, attribution, and reporting tools
• Experience using AI-enabled tools and advertising-platform automation to improve campaign analysis, creative development, and workflow efficiency while applying sound judgment to validate outputs
• Familiarity with CRM and marketing automation platforms, preferably HubSpot, and with B2B SaaS funnel metrics including lead quality, MQLs, SQLs, pipeline, CAC, LTV, and revenue attribution
• Strong analytical, written, verbal, and presentation skills with the ability to translate complex performance data into clear, actionable recommendations
• Highly organized, self-directed, and detail-oriented, with the judgment and accountability to manage multiple client accounts in a remote, results-driven environment
• Google Ads and Meta Blueprint certifications preferred but not required

How We Work With You

Candidates apply directly through Get A Job.ai. Our recruiting team will conduct an initial screening to understand your background and ensure alignment with our client's requirements. Qualified candidates are then submitted to the client for consideration. Please do not attempt to contact the client directly, as all communication is managed through our talent team to ensure a professional and coordinated process.

Pay

Compensation details will be discussed with qualified candidates during the screening process.

Benefits include: 100% remote work environment, flexible working hours and vacation policy, company-provided computer, all typical U.S. holidays observed with full paid time off, health insurance, and 401(k) plan.

Get A Job.ai is an equal opportunity recruiter. We celebrate diversity and are committed to creating an inclusive environment for all candidates and client partners.