Digital Marketing Specialist

About This Opportunity

We are representing a confidential B2B SaaS organization seeking a Digital Marketing Specialist to drive performance across paid digital channels. This role offers the opportunity to work on sophisticated account-based marketing programs while optimizing spend across SEM, display, and social advertising platforms.

As an experienced individual contributor, you will be responsible for ensuring marketing investment is directed where it will have the greatest impact, working closely with external agency partners and internal stakeholders to deliver measurable pipeline and revenue results.

Responsibilities

• Collaborate with digital agency partners on campaign strategy, creative development, targeting, segmentation, and budget allocation across SEM, display, and social channels
• Measure and report on full-funnel performance metrics, from awareness and engagement through pipeline contribution and revenue impact
• Partner with cross-functional teams including product marketing, field marketing, and demand generation to execute integrated campaigns
• Apply account tiering and ABM principles to digital spend, adjusting budget and targeting based on account value and strategic priority
• Design and execute structured testing programs across creative, targeting, channels, and bidding strategies to continuously improve campaign performance
• Monitor market trends and emerging channels, bringing forward recommendations to keep digital programs competitive
• Manage budgets effectively across multiple channels to maximize ROI and pipeline generation
• Build productive relationships with agency partners, platform contacts, and senior internal stakeholders to remove blockers and strengthen execution

What We're Looking For

• 5+ years of relevant digital marketing experience with a bachelor's degree, or 3+ years with a master's degree
• Hands-on experience managing SEM, display, and social advertising campaigns, ideally working with external agency partners
• Proven ability to measure and report on full-funnel performance, connecting digital activity to pipeline and revenue outcomes
• Experience applying account tiering or ABM approaches to digital spend, adjusting targeting and budget based on account prioritization
• Track record of building and running experimentation frameworks that drive measurable performance improvement
• Familiarity with B2B SaaS marketing technology, including ad platforms, analytics tools, and ABM/intent data providers
• Strong analytical judgment with ability to evaluate performance data and form actionable insights
• Revenue-focused mindset that connects every campaign to business outcomes
• Curiosity and adaptability to test and adopt new approaches that improve results

How We Work With You

When you apply through Get A Job.ai, our talent team will review your qualifications and conduct an initial screening. If there's a strong match, we will submit your profile to our client for consideration. Please do not contact the client directly, as all communication and coordination will be managed through our recruiting team to ensure the best experience for everyone involved.

Pay

This position is located in the USA and offers remote work flexibility. Compensation details will be discussed during the screening process with our recruiting team.

Equal Opportunity: Get A Job.ai is committed to providing equal employment opportunities to all applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.