Senior Demand Generation Manager

About This Opportunity

We are representing a confidential SaaS organization in their search for a Senior Demand Generation Manager. This is a high-impact role at the center of how our client drives pipeline and growth. You'll own the strategy and execution behind integrated demand generation programs—from multi-channel campaigns and account-based marketing to email nurture, social engagement, and website optimization.

Reporting to the VP of Marketing, you'll collaborate closely with Sales, Product Marketing, and Customer Success to ensure programs generate measurable pipeline. This role is ideal for a strategic operator who thinks in full funnels, manages multiple programs simultaneously, and brings both planning insight and hands-on execution skills.

Responsibilities

• Design, execute, and optimize multi-channel demand generation campaigns across the full funnel—from awareness through pipeline—and own performance reporting
• Build and scale an account-based marketing (ABM) program targeting enterprise accounts, including tiered plays and cross-functional alignment with Sales
• Own end-to-end email nurture strategy across audience segments (free users, trial accounts, enterprise prospects) and continuously improve conversion through testing and segmentation
• Partner with marketing colleagues to develop organic social media strategy, with focus on LinkedIn and channels relevant to technical and buyer audiences
• Manage website updates, campaign landing pages, and conversion optimization projects in partnership with agency partners and internal teams
• Collaborate with Product Marketing on campaign messaging and asset development to ensure programs are compelling and consistent
• Track, report, and iterate on pipeline contribution and campaign performance metrics

What We're Looking For

• 6+ years of B2B demand generation experience, ideally at a SaaS or engineer-focused company
• Proven track record building integrated campaigns that drive measurable pipeline
• Hands-on ABM experience—you've built the plays, not just strategy presentations
• Experience in a high-growth startup or scale-up environment
• Strong command of marketing automation platforms (HubSpot or equivalent) and CRM systems
• Comfortable pulling and interpreting data to make informed decisions
• Experience managing website projects cross-functionally with design, product, and marketing teams
• Strong written communication skills with experience writing web copy and internal communications
• Ability to manage multiple programs simultaneously without sacrificing quality

Bonus qualifications:

• Experience marketing to technical audiences such as network engineers, IT operations, or infrastructure teams
• Familiarity with open-source communities or product-led growth motions
• Experience leveraging AI tools to accelerate campaign development or automate systems and processes

How We Work With You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and ensure alignment with the role. Once qualified, we'll submit your profile to our client for consideration. Please do not attempt to contact the client directly—all communication flows through our recruiting team to ensure a professional and coordinated process.

Pay

Compensation details will be discussed during the screening process based on experience and location.

Equal Opportunity: Get A Job.ai is committed to inclusive hiring practices. We welcome candidates of all backgrounds and provide accommodation throughout the recruitment process upon request.