ANALYST DIGITAL MARKETING IV IV (#, PA, US, 17057)

About This Opportunity

We are representing a confidential industrial technology organization in their search for a Senior Digital Marketing Analyst. This remote position reports to senior digital marketing leadership and plays a critical role in driving digital growth through external channels, eCommerce initiatives, and data-driven optimization.

Our client operates in a complex B2B environment where engineers and technical buyers discover, evaluate, and purchase products through multiple digital touchpoints. You'll own offsite digital channels—paid search, social media, engineering communities, component discovery platforms, and distributor sites—connecting commercial priorities with measurable conversion outcomes.

Responsibilities

• Translate business priorities and target account needs into actionable digital growth plans across paid and organic channels
• Plan, launch, manage, and optimize campaigns across paid search, paid and organic social media, engineering communities, component search platforms, and emerging digital channels
• Drive qualified traffic to online buying paths and promote priority products through strategic digital channel execution
• Support eCommerce growth by improving self-service discovery, product recommendations, cross-sell opportunities, and conversion metrics
• Enhance product and solution findability across various offsite digital platforms
• Partner with product management, sales, engineering teams, analytics, agencies, and external platform partners to execute integrated digital growth initiatives
• Test and scale new digital growth opportunities, tools, and external sites that expand reach and support measurable business outcomes
• Measure digital growth effectiveness, diagnose funnel gaps, and translate insights into optimization actions

What We're Looking For

• BA/BS degree; advanced education or relevant coursework preferred
• At least 8 years of experience in digital marketing, digital growth, performance marketing, eCommerce, or digital platform roles
• Preferably B2B technology, industrial, electronics, or distribution-related industry background
• Strong understanding of B2B digital customer journeys, especially how engineers and technical buyers search for and evaluate products online
• Hands-on experience with paid search, paid and organic social, engineering/community sites, component search platforms, and distributor websites
• Experience supporting eCommerce growth initiatives including traffic generation, product promotion, digital merchandising, and conversion optimization
• Proficient with Google Ads, SEMrush or similar SEO/SEM tools, social advertising platforms, MS Office, and mainstream AI platforms
• Strong analytics skills to measure effectiveness and translate insights into actionable optimization strategies
• Results-oriented with a growth mindset and ability to challenge the status quo
• Excellent project management, interpersonal, organizational, and leadership skills
• Proven success in fast-paced and matrixed organizations; self-directed and able to execute across multiple stakeholder groups globally

How We Work with You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and career goals. Qualified candidates will then be submitted to our client for consideration. Please do not contact the client directly—all communication regarding this opportunity should go through Get A Job.ai to ensure proper representation and coordination.

Pay

This is a remote position based in the United States with less than 10% travel required. The role offers competitive compensation; specific pay details will be discussed during the screening process based on your experience and qualifications.

Get A Job.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates.