- Full Time
- San Antonio, TX, US (Remote)
Vericast at a glance
SEC filings mentioning "Vericast": 69 — search EDGAR
Vericast
Vericast is hiring a Senior Performance Marketing Analyst to join our team in San Antonio, TX, and lead data-driven decision-making across our marketing initiatives. This full-time remote position offers the chance to shape marketing strategy through advanced analytics and performance insights.
About This Position
As Senior Performance Marketing Analyst at Vericast, you'll own the analytical foundation that drives campaign success. You'll translate complex marketing data into actionable intelligence, uncovering trends and opportunities that guide strategic planning. Your insights will directly impact how the marketing team allocates budget, optimizes tactics, and measures return on investment across channels.
Day-to-Day Responsibilities
- Monitor and analyze campaign performance across digital and traditional marketing channels, identifying key performance indicators and variance from benchmarks
- Build dashboards and automated reporting systems that provide real-time visibility into marketing metrics for stakeholders
- Conduct statistical analysis and A/B testing to validate hypotheses and recommend optimizations for campaign performance
- Evaluate marketing technology implementation and integration, ensuring accurate data flow and measurement integrity
- Partner with creative, strategy, and media teams to translate business objectives into measurable success metrics
- Prepare executive summaries and presentations that communicate findings and recommendations to leadership
Who We're Looking For
- 5+ years of experience in marketing analytics, performance marketing, or a closely related analytical role
- Proficiency with analytics platforms such as Google Analytics, Adobe Analytics, or similar tools
- Strong SQL and Excel capabilities; demonstrated experience with data visualization software
- Comfortable with statistical methods and hypothesis testing to support decision-making
- Excellent communication skills—able to distill technical findings for non-technical audiences
- Track record of improving marketing efficiency or identifying high-impact optimization opportunities
Why Join Vericast
Vericast is a leading marketing and technology platform trusted by thousands of businesses. You'll work with enterprise-scale data, cutting-edge analytics tools, and a collaborative team that values data-driven thinking. This role offers professional growth, exposure to the full marketing funnel, and the opportunity to drive measurable business results.
Next Steps
To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
To apply for this job please visit jobs.smartrecruiters.com.
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Working in San Antonio, Bexar County
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San Antonio is a city in the U.S. state of Texas. It is the seventh-most populous city in the United States, the second-most populous city in Texas, and the second-most populous city in the Southern U.S., with a population of 1.43 million at the 2020 census. The Greater San Antonio metropolitan area, with an estimated 2.76 million residents, ranks as the third-largest metropolitan area in Texas and the 24th-largest in the nation. It is the county seat of Bexar County.
Texas is the most populous state in the Southern United States. It borders the American states of Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, and New Mexico to the west. To the south and southwest, it has an international border with the Mexican states of Chihuahua, Coahuila, Nuevo León, and Tamaulipas, along a natural boundary formed by the Rio Grande. Texas has a coa
🇺🇸 Relocation safety for US: Exercise Normal Caution — via Warnely, CC BY 4.0
National unemployment rate in US: 4.2% — via World Bank
- Elevation 205m (673 ft)
Source: Wikipedia (state)
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