Sr Marketing Manager – DACH

About This Opportunity

We are representing a fast-growing legal technology company seeking a Senior Marketing Manager to lead their DACH region marketing initiatives from Munich. Our client is an established SaaS provider serving legal professionals across enterprise and law firm clients throughout Europe and beyond.

This is a high-impact role where you'll own regional marketing execution, build brand presence, and drive pipeline growth across Germany, Austria, and Switzerland. You'll work closely with sales, customer success, and global marketing teams to deliver integrated campaigns, field programs, and customer advocacy initiatives.

Responsibilities

• Build and grow brand presence across DACH markets, ensuring consistent positioning and messaging across all regional marketing activities
• Develop regional marketing strategy and campaign plans, defining objectives, target audiences, messaging themes, and channel mix
• Lead conception and execution of integrated marketing campaigns across digital, social, content, and in-person channels
• Design and manage regional field marketing programs including industry conferences, community events, sponsorships, and hosted experiences
• Partner with DACH sales and partner teams to align marketing initiatives with pipeline goals and account strategies
• Own end-to-end event production from venue selection through post-event processing, including vendor management and attendee communications
• Build and execute a pipeline of customer stories that demonstrate product impact and drive advocacy
• Develop content amplification strategies extending reach of thought leadership and customer narratives
• Execute targeted demand-generation campaigns leveraging email, paid media, social, and other channels
• Source and activate customer advocates for case studies, co-marketing opportunities, and speaking engagements
• Track performance metrics, analyze ROI, and optimize programs based on data insights
• Manage relationships with regional agencies, vendors, and marketing partners while maintaining budget adherence

What We're Looking For

• 4+ years of experience in B2B marketing, preferably in SaaS or technology sectors, or in creative marketing roles within agency environments
• Hands-on experience supporting events, sponsorships, or regional campaigns
• Strong creative instincts paired with bias for action and ability to execute with speed and precision
• Ability to wear multiple hats in a dynamic, rapidly evolving organization
• Strong organizational skills and attention to detail with capacity to manage multiple projects simultaneously
• Excellent written and verbal communication skills in German and English
• Comfortable collaborating across functions and regions in fast-paced environments
• Experience with marketing automation and CRM tools (Salesforce, HubSpot, Pardot, Customer.io, Clay) is a plus
• Based in or willing to relocate to Munich

How We Work with You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and career goals. Qualified candidates will be submitted to our client for consideration. Please do not contact the hiring company directly—all communication should go through our recruiting team to ensure a smooth process.

Pay

Compensation details will be discussed during the screening process based on experience level and qualifications.

Equal Opportunity

Get A Job.ai is committed to inclusive hiring practices. We welcome candidates of all backgrounds and work to ensure fair consideration throughout our recruitment process.