Product Marketing Manager

About This Opportunity

We are representing a fast-growing technology company in the insurance sector, seeking a Product Marketing Manager to join their London team on a hybrid basis. This is a highly strategic role where you'll shape positioning, messaging, and go-to-market execution for sophisticated B2B products serving a technical audience.

In this position, you'll own the product marketing strategy for core platform capabilities, balancing adoption work for an established product while driving launch readiness for a new release. You'll become the champion for a developer and technical user community, creating content and positioning that earns trust from demanding, expert audiences.

Responsibilities

• Drive deeper engagement and adoption of existing products among current users by identifying friction points and creating messaging and enablement that accelerates value realisation
• Own end-to-end go-to-market execution for a new product release, including positioning, launch materials, sales enablement, and user communications
• Accelerate early adoption by creating onboarding support and launch assets that help target users achieve first value quickly
• Become the technical community's champion by writing technical content that supports sales conversations and answering architecture questions directly
• Develop differentiated positioning and competitive intelligence that works consistently across website copy, enablement materials, and customer conversations
• Establish feedback loops between users, product teams, revenue teams, and engineering so insights directly inform messaging, prioritisation, and product direction

What We're Looking For

Essential experience:

• Proven track record leading product marketing in a B2B SaaS environment, balancing adoption work for existing products with launch readiness for new releases simultaneously
• Demonstrated success increasing engagement or adoption of a mature product using user insight to sharpen messaging, with measurable improvements in usage or qualitative feedback
• End-to-end ownership of a product launch, including internal readiness and enablement work before release
• Experience translating complex technical capabilities into credible, differentiated messaging for sceptical, technical audiences such as developers or technical evaluators
• Hands-on collaboration with Solutions Engineers or equivalent technical partners, comfortable being challenged on technical detail and earning trust across product, engineering, and revenue functions
• Practical use of AI tools with sound judgement about technical claims, applying this to improve systems like enablement or competitive intelligence

You'll thrive if you:

• Are comfortable operating in ambiguity where products, priorities, and messaging are still evolving
• Focus on detail-oriented, outcomes-driven work rather than solely on high-profile launch moments
• Can prioritise and make trade-offs without perfect information, using judgement to move work forward
• Are energised by working at pace in a high-growth environment with smart, driven colleagues

How We Work With You

When you apply through Get A Job.ai, our recruiting team will review your application and arrange an initial screening conversation. We'll discuss your experience, what you're looking for in your next role, and ensure this opportunity aligns with your career goals.

Once we've completed our screening, we'll submit qualified candidates to our client for consideration. The client's interview process typically includes a hiring manager interview, skills assessment panel, values interview, and final conversations with senior leadership.

Important: Please apply only through Get A Job.ai. Do not attempt to contact the client directly, as this may disqualify your application.

Pay

Compensation details will be discussed during the screening process with our talent team.

The client also offers meaningful equity participation, a £5,000 annual training budget, 25 days holiday plus bank holidays, pension scheme, private healthcare, mental health support, and wellbeing allowances.

Equal Opportunity: Get A Job.ai is committed to inclusive recruiting practices. We welcome applications from candidates of all backgrounds and experiences.