- Full Time
- London, UK
- 70000-80000 GBP / Year
Harnham - Data & Analytics Recruitment at a glance
Harnham - Data & Analytics Recruitment
Join Harnham - Data & Analytics Recruitment as a Lead Marketing Effectiveness Analyst in London, UK, where you'll drive strategic marketing performance through advanced data analysis and commercial insight. This full-time role sits at the nexus of analytics excellence and marketing impact, empowering you to shape how organisations leverage data to maximise marketing investment returns.
Role Overview
As a Lead Marketing Effectiveness Analyst, you'll own the measurement and optimisation of marketing performance across campaigns, channels, and touchpoints. Working within a data-driven culture, you'll translate complex analytics into clear business recommendations, guiding senior stakeholders in strategic decision-making. Your insights will directly influence how marketing budgets are allocated and which initiatives deliver the greatest commercial value to the business.
Responsibilities
- Design and implement marketing effectiveness measurement frameworks and KPI dashboards
- Analyse campaign performance, attribution, and ROI across digital and traditional channels
- Conduct statistical analysis and predictive modelling to identify growth opportunities and optimise spend allocation
- Collaborate with marketing, product, and commercial teams to define analytical requirements and deliver insights
- Present findings and strategic recommendations to leadership, translating data into actionable business decisions
- Maintain data quality and integrity across marketing analytics platforms and reporting infrastructure
Requirements
- Proven experience in marketing analytics, performance analysis, or related analytical role
- Strong proficiency with analytics tools and SQL; familiarity with Google Analytics, Tableau, or equivalent platforms
- Solid understanding of marketing methodology, customer journey mapping, and multi-channel attribution models
- Excellent analytical and problem-solving capabilities with meticulous attention to detail
- Ability to communicate technical findings clearly to both technical and non-technical audiences
- Bachelor's degree in a quantitative discipline such as Mathematics, Statistics, Economics, or Computer Science, or equivalent professional experience
Why Join Harnham - Data & Analytics Recruitment
Harnham - Data & Analytics Recruitment specialises in connecting talented analytics professionals with high-impact roles. By joining, you'll enter a thriving data-driven organisation where analytical rigour genuinely drives business decisions, your expertise is valued, and there's meaningful opportunity to advance your career in marketing analytics leadership.
Ready to Apply?
To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
To apply for this job please visit www.adzuna.com.
Explore Harnham - Data & Analytics Recruitment online
What people say about Harnham - Data & Analytics Recruitment
Recent news
- UK-based Harnham expands to Tempe, creating up to 50 new jobs - AZ Big Media
- My mentoring experience: Charlie Waterman - King's College London
Aggregated from public discussions and news; opinions are the authors’ own.
Working in London, UK
Weather right now in London, UK: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind:
London is the capital and largest city of England and the United Kingdom, with a population of 9.1 million people in 2024. Its wider metropolitan area is the largest in Western Europe, with a population of 15.4 million. London stands on the River Thames in southeast England, at the head of a 50-mile (80 km) tidal estuary down to the North Sea, and has been a major settlement for nearly 2,000 years. Its ancient core and financial centre, the City of London, was founded by the Romans as Londinium and has retained its medieval boundaries. The City of Westminster, to the west of the City of London
England is a country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and more than 100 smaller adjacent islands. England shares a land border with Scotland to the north and another land border with Wales to the west, and is surrounded by the North Sea to the east, the English Channel to the south, the Celtic Sea to the south-west, and
🇬🇧 Relocation safety for United Kingdom: Exercise Normal Caution — via Warnely, CC BY 4.0
National unemployment rate in United Kingdom: 4.7% — via World Bank
Locally, the most commonly reported issue recently was Other theft — via UK Police data
- Elevation 18m (59 ft)
Source: Wikipedia (state)
Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.
Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.
Keep exploring on Get A Job.ai
Not quite the right fit? Your next opportunity is a click away.
- Browse all jobs
- More jobs by category
- Remote jobs you can do from anywhere
- Research typical pay for this role
- Set a job alert so new matches reach you first
- Upload your resume to apply faster
Hiring instead? Post a job and reach candidates searching right now.