Head of Demand Generation (Remote, United Kingdom)

About This Opportunity

Our talent team is representing a fast-scaling EdTech SaaS organization in their search for a Head of Demand Generation. This is a remote role based in the United Kingdom.

Our client serves enterprise customers globally and is building the next generation of their demand engine. They're looking for a commercially-minded leader who can own the full funnel—from paid acquisition and organic growth to website optimization and conversion—while driving measurable pipeline impact.

This is a high-impact role for someone who combines growth discipline, editorial judgment, and hands-on experience with AI-powered marketing workflows.

Responsibilities

• Own the end-to-end demand engine: paid acquisition, organic search, website performance, and conversion optimization
• Translate growth targets into clear channel priorities and actionable roadmaps that deliver predictable marketing-sourced pipeline
• Lead website strategy including structure, messaging, UX, landing pages, and continuous conversion rate optimization
• Manage and optimize a €2M+ paid acquisition budget aligned to revenue goals with strong attribution visibility
• Build scalable SEO/GEO strategies and intent-based content clusters to grow authority and long-term pipeline
• Direct revenue-focused content development aligned to the buyer journey and enterprise sales motion
• Own marketing-sourced pipeline targets and key revenue KPIs; build quarterly growth plans and address funnel bottlenecks
• Lead and develop teams across paid media, content, web, and digital design
• Establish scalable processes and experimentation frameworks to drive continuous improvement
• Partner closely with product marketing, revenue leadership, and executive teams

What We're Looking For

• 5+ years of experience in B2B SaaS digital growth with a track record of driving pipeline impact
• 2+ years in team leadership roles, ideally managing distributed or cross-functional teams
• Proven success owning and optimizing €2M+ marketing budgets with clear revenue accountability
• Deep expertise across paid acquisition, conversion rate optimization, and SEO/GEO strategies
• Strong editorial judgment and understanding of digital design principles that support differentiation and conversion
• Awareness of enterprise sales dynamics and how marketing supports complex buying journeys
• Analytical mindset with the ability to translate data into commercially-driven decisions
• Hands-on experience designing or shipping AI-powered marketing systems—not just exploring tools, but building agentic workflows using Claude, LLMs, or similar platforms to automate processes end-to-end
• Experience at SaaS companies in the 20M–100M ARR range is a strong plus
• International SaaS exposure and close collaboration with product marketing and commercial teams preferred

How We Work With You

Candidates apply directly through Get A Job.ai. Our recruiting team will conduct an initial screening to understand your background and confirm fit. If there's mutual interest, we'll submit your profile to our client for consideration. Please do not attempt to contact the client directly, as all communication is managed through our firm to ensure a structured and confidential process.

Pay

Compensation details will be discussed during the screening process based on experience and qualifications.

Equal Opportunity
Get A Job.ai is committed to inclusive hiring practices. We welcome applications from candidates of all backgrounds and work to ensure fair access to opportunities.