Brands Analyst

About This Opportunity

We are representing a confidential cannabis technology client in their search for a Brands Analyst. This role sits at the critical intersection of data analytics, client services, and digital advertising strategy. You'll be the analytical backbone supporting a growing ads sales team, translating complex datasets into compelling narratives that win new business and retain existing brand partnerships.

The ideal candidate thrives in fast-paced, cross-functional environments and brings both technical depth and consultative communication skills. You'll spend your days querying large datasets, building dashboards, presenting insights to brand stakeholders, and providing strategic recommendations that drive measurable business outcomes.

Responsibilities

New Business Support

• Develop data-driven prospect briefs identifying high-potential brand targets based on market share, category penetration, and competitive positioning
• Build budget recommendations and media plans grounded in historical performance benchmarks and retailer-level data
• Create compelling pitch materials including performance projections and ROI scenarios to support sales presentations

Client Reporting & Analysis

• Own end-to-end production of monthly performance narratives for brand clients, translating raw ad data into clear strategic stories
• Conduct quarterly deep-dive analyses evaluating campaign health, incrementality, share of voice, and consumer behavior trends
• Frame insights around business outcomes—connecting ad spend to ROAS, new buyer acquisition, market dollar share, and conversion improvements

Dashboard & Visualization

• Design and maintain client-facing dashboards and internal reporting tools using visualization platforms such as Hex or Looker
• Develop reusable templates and automated workflows to streamline reporting cycles
• Ensure data accuracy and consistency through rigorous QA processes

Strategic Partnership & Collaboration

• Serve as the analytical voice in client meetings, confidently presenting findings and fielding data questions from brand stakeholders
• Provide strategic recommendations for campaign launches, budget reallocations, and placement optimizations
• Quantify the cost of inaction by translating ad spend pauses into measurable performance impact
• Work closely with Sales, Ad Operations, and Product teams to align priorities and communicate insights
• Participate in product testing for new ad placements and targeting features, providing structured feedback

What We're Looking For

Required Experience & Skills

• 3-5+ years of experience in digital advertising analytics, media analytics, ad operations, or related data-driven roles
• Proficiency in SQL with hands-on experience querying large datasets (Snowflake strongly preferred)
• Strong data storytelling ability—you can turn tables of numbers into narratives that drive action
• Comfort in client-facing settings with ability to present findings clearly and handle questions confidently
• Experience working cross-functionally with sales, operations, and product teams
• Strong organizational skills managing multiple deliverables across clients and deadlines

Technical Requirements

• Use Snowflake or Hex to maintain, update, and create ad reporting for client reviews
• Familiarity with ad platform data, POS data, telemetry data, product data, and retailer data schemas
• Ability to build market share reports, market impact reports, QBRs, ad metric reporting, ad incrementality reporting, and retailer-level reporting
• Quick and accurate insight generation for sales and product teams (ad projections, store lists, state rollups)
• Ability to write queries testing impact of campaign optimizations
• Experience working with Product teams on A-B testing using ad server and user-level data

Bonus Qualifications

• Experience with data visualization tools such as Hex, Looker, or similar BI platforms
• Background in media or digital advertising (retail media, programmatic, display, or sponsored product ads)
• Familiarity with ad performance metrics including ROAS, CTR, incrementality, share of voice, and conversion rate
• Experience with presentation tools (PowerPoint, Google Slides) for building polished client-ready decks
• Exposure to cannabis, CPG, or retail media industries

How We Work With You

Our talent team at Get A Job.ai partners with leading organizations to connect exceptional candidates with meaningful opportunities. When you apply through our platform:

• A dedicated recruiter will review your background and conduct an initial screening
• We'll prepare and submit your profile to our client for consideration
• We'll guide you through each stage of the interview process
• Please do not contact the client directly—all communication flows through Get A Job.ai to ensure the best candidate experience

Pay

Our client is targeting a starting salary of $107,000 - $178,000 based on experience and the intended level for this role. In addition to competitive cash compensation, the total rewards package includes equity in the form of stock options, full medical benefits including dental and vision, technology allowance, and flexible vacation and sick days.

Get A Job.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and applicants.