Marketing Engagement Associate Manager

Join Accenture as a Marketing Engagement Associate Manager at the Ny State Campus in Albany County to lead strategic marketing programs and drive competitive market insights. This full-time position offers the opportunity to shape marketing strategy, manage vendor partnerships, and translate market intelligence into business impact across a global professional services firm.

Role Overview

In this Marketing Engagement Associate Manager role at Accenture, you'll direct the planning, launch, and optimization of marketing initiatives that support organizational objectives. You'll partner with internal stakeholders and external creative firms to execute programs, evaluate post-launch performance, and stay ahead of competitive trends—ensuring marketing efforts align with business strategy and deliver measurable results in a dynamic professional services environment.

Core Duties

• Develop and execute strategic marketing program roadmaps that support business priorities and audience engagement goals
• Manage vendor relationships, including contract negotiations, scope management, and invoice oversight with creative agencies and external partners
• Conduct post-launch program assessments and performance validation to measure effectiveness and inform future initiatives
• Research competitive landscapes and analyze industry trends to identify market threats, opportunities, and differentiation strategies
• Synthesize competitive intelligence and market research into strategic recommendations for leadership decision-making
• Coordinate across teams to ensure alignment, quality execution, and timely delivery of marketing programs

Requirements

• 3+ years of experience in marketing, program management, or related professional role
• Proven ability to manage multiple projects, vendors, and stakeholders concurrently
• Strong analytical capability in interpreting market research, competitive data, and campaign performance metrics
• Excellent written and oral communication skills for presenting insights to senior leadership
• Comfort with project management and marketing software tools
• Strategic mindset combined with execution discipline in a fast-paced, collaborative environment

About the Company

Accenture is a leading global professional services company providing consulting, technology services, and outsourcing expertise to organizations worldwide. The Ny State Campus in Albany County serves as a center for innovation and professional growth, attracting talented individuals committed to solving complex business challenges and delivering transformational outcomes for clients across industries.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.