Senior Marketing Leader

About This Opportunity

We are representing a confidential cybersecurity technology organization seeking a Senior Marketing Leader to shape and execute marketing across enterprise and SaaS growth. This role will lead positioning, demand generation, and go-to-market execution with strong emphasis on account-based marketing, inbound marketing, and close alignment with sales. The ideal candidate combines strategic thinking with hands-on delivery and is comfortable building marketing capability in a scaling organization.

Location: Ireland (fully remote)

Responsibilities

• Lead marketing strategy and day-to-day execution across enterprise and SaaS offerings
• Identify, orchestrate, test and apply AI tools and methodologies to improve marketing productivity, campaign execution, content development and customer insight generation
• Develop clear product and solution positioning, messaging and value propositions for target customer segments
• Design and execute account-based marketing programmes for enterprise accounts in close partnership with sales
• Own inbound and demand generation initiatives that create qualified pipeline and support efficient customer acquisition
• Translate go-to-market priorities into campaigns, content and programmes that support both new business growth and expansion within existing accounts
• Work closely with sales and key account management to improve alignment across lead generation, conversion, retention, cross-sell and upsell activity
• Manage and develop a small marketing team, supporting capability building while maintaining high execution standards
• Bring structure, focus and prioritization to marketing activity in a fast-moving, evolving organization
• Use data, market insight and customer feedback to refine messaging, campaigns and channel performance

What We're Looking For

• Significant senior marketing experience in B2B technology, ideally within cybersecurity, end user computing or a related complex solution environment
• Strong experience in account-based marketing, enterprise marketing and inbound marketing
• Proven ability to create positioning and messaging that supports pipeline generation and commercial growth
• Experience executing campaigns as well as leading people; this is not a role for someone who only wants to direct from a distance
• Track record of working effectively with sales teams and supporting joined-up go-to-market execution
• Proven experience managing, coaching and developing team members in a scaling company
• Commercial understanding of the customer journey, including acquisition, implementation, retention, cross-sell and upsell
• Curiosity about AI and emerging technologies, with willingness to explore how they can improve marketing effectiveness
• Strong grasp of metrics, marketing performance and practical decision-making based on evidence
• Excellent communication skills, sound judgment and confidence to handle challenging conversations constructively
• Hands-on, practical approach with willingness to execute as well as lead
• Comfortable operating in ambiguity and helping shape the role as business needs evolve

How We Work With You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and career goals. We then present qualified candidates to our client for consideration. Please do not attempt to contact the hiring organization directly, as all communication flows through our recruiting process.

Pay

Compensation details will be discussed during the screening process. The client offers competitive salary, performance-based bonus, company pension scheme, generous annual leave, and support for professional development.

Equal Opportunity: Get A Job.ai is committed to inclusive recruiting practices and equal employment opportunity. We evaluate all candidates based on qualifications and role requirements.