Product Marketing Associate, Rewards

About This Opportunity

We are representing a confidential fintech client seeking a Product Marketing Associate to own a portfolio of products and drive their success across the full product marketing lifecycle. This role is ideal for someone who thrives in a fast-paced environment, values structured thinking, and is excited to take ownership of meaningful product initiatives.

You'll work closely with cross-functional partners to continuously assess where product marketing effort will have the greatest impact, dynamically focusing time and resources accordingly based on company-level goals and key performance metrics.

Responsibilities

• Analyze qualitative and quantitative user data to surface patterns, friction points, and opportunities across your product portfolio
• Support and help evolve customer research and advocacy programs, bringing a consumer perspective to problem framing, messaging development, and product evaluation
• Use AI tools to accelerate insight generation and sharpen inputs that shape growth strategy and marketing plans
• Own product marketing for a defined set of products, supporting the full lifecycle from discovery through launch, optimization, and iteration
• Define positioning and messaging grounded in behavioral data and user research
• Develop and execute go-to-market plans across in-app surfaces, lifecycle messaging, and marketing channels
• Monitor adoption and engagement post-launch, flagging risks and identifying iteration opportunities
• Design for learning by treating everything as a test, monitoring results, and iterating based on data
• Work closely with Product Managers and Marketing Communications teams as primary partners for testing, launching, and improving products
• Navigate across Product, Engineering, Data, Design, and Marketing teams to move work forward
• Contribute to team documentation to share insights and learnings cross-functionally

What We're Looking For

Required:

• 0–2 years of experience in Product Marketing, Growth, Consumer Research, or a related field (recent graduates encouraged to apply; internships, co-ops, and class projects count)
• Strong analytical thinking and comfort working with qualitative feedback, behavioral data, and survey results
• Clear, concise communication skills with ability to turn complexity into sharp insights or recommendations
• Curiosity about AI tools and eagerness to use them to work smarter
• Relentlessly high standards and commitment to delivering great results
• Comfort with calculated risk-taking and speed in decision-making
• Ability to respectfully challenge decisions and commit fully once determined
• Focus on key inputs and timely delivery despite setbacks

Preferred:

• Consumer-facing or mobile product experience
• Familiarity with user research methodologies, NPS analysis, or customer interview programs
• Experience with lifecycle messaging, in-product copy, or similar platforms
• Background in fintech, subscriptions, or marketplace businesses

How We Work With You

Candidates apply through Get A Job.ai, where our recruiting team will screen your application and qualifications. Once we've identified strong matches, we'll submit your profile to our client for consideration. Please do not attempt to contact the client directly, as all coordination and communication will be managed through our talent team.

Pay

Pay via Get A Job.ai: $28,000 - $38,000 USD annually (gross)

Equal Opportunity: Get A Job.ai is committed to fair and equitable recruiting practices. We evaluate all candidates based on qualifications and merit, and we encourage applications from diverse backgrounds and experiences.