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Lifecycle Marketing Manager

Jobgether at a glance

Jobgether

Join Jobgether as a Lifecycle Marketing Manager in this remote, full-time position across Canada. You'll design and execute customer marketing strategies that deepen engagement and drive business results in a rapidly growing, fully distributed team.

Role Overview

This is a hands-on leadership opportunity to architect and develop a comprehensive customer retention marketing program from the ground up. You'll work across email, SMS, and other digital channels to build targeted campaigns that guide customers through their complete lifecycle—from first acquisition through ongoing loyalty. Balancing strategic direction with tactical implementation, you'll harness customer behavior data and audience segmentation to test, validate, and scale initiatives that increase customer lifetime value and deepen customer relationships.

Your Responsibilities

  • Design and launch multi-channel campaigns (email, SMS, in-app) personalized to customer segments and behavioral signals
  • Set up marketing automation sequences that nurture customers through acquisition, repeat engagement, and retention phases
  • Conduct A/B testing and performance analysis to identify and implement optimization opportunities
  • Map customer progression sequences that align marketing efforts with business objectives
  • Track engagement, retention, and revenue metrics, translating findings into strategic refinements
  • Work cross-functionally with product and data teams to gain customer insights and enable seamless execution

What You Bring

  • Proven track record managing lifecycle marketing initiatives or comparable customer retention programs
  • Hands-on proficiency with email platforms and marketing automation software
  • Strong analytical abilities and comfort working with customer data and segmentation analysis
  • Demonstrated success launching and optimizing multi-channel marketing campaigns
  • A methodical approach to testing, measurement, and iterative improvement
  • Independent, self-motivated work style suited to a remote setting

More About Jobgether

Jobgether is a rapidly scaling company built on a fully remote model. Our team operates with distributed autonomy, encouraging team members to take ownership of their domains and experiment with new approaches. We invest in building systems and processes that compound impact over time. If you're energized by working independently on meaningful problems and driving measurable growth through disciplined marketing practices, you'll find this environment rewarding.

Apply Today

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Working in Canada

Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the second-largest country by total area, with the longest coastline of any country. Its border with the United States is the longest international land border. The country is characterized by a wide range of both meteorologic and geological regions. With a population of over 41 million, it has widely varying population densities, with the majority residing in its urban areas and large areas being sparsely populated. It

🇨🇦 Relocation safety for Canada: Very Safevia Warnely, CC BY 4.0

National unemployment rate in Canada: 6.9%via World Bank

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