B2B Marketing Manager (AI-native)

About This Opportunity

We are representing a confidential healthcare technology organization in their search for a B2B Marketing Manager. This is a 100% remote position open to candidates across most U.S. states.

Our client operates a software platform connecting healthcare employers with clinical talent. You'll be driving lead generation and pipeline growth across their product portfolio, working in a fast-moving environment where AI-native capabilities are central to how marketing operates.

Responsibilities

• Own and execute multi-channel lead generation strategy driving qualified pipeline across digital, events, webinars, trade shows, and search
• Plan, build, and run demand generation campaigns across paid search and social, content, email, and ABM
• Manage end-to-end event and trade show strategy including event selection, budget, pre/post-event campaigns, speaker preparation, and pipeline measurement
• Develop and own keyword strategy, brief content teams, and track organic performance (strong SEO and GEO fundamentals required; deep technical SEO not required)
• Own market positioning and messaging that differentiates products and resonates with buyers
• Manage funnel operations across HubSpot and Salesforce including lead scoring, routing, and nurture automation with clean handoffs to Sales
• Partner with Sales, Client Success, and Design teams on messaging and content for demand generation and product marketing
• Own reporting on marketing sourced and influenced pipeline and optimize channels against ROI

What We're Looking For

• 4+ years in B2B demand generation or lead generation, ideally in marketplace tech or startup environments
• Proven hands-on record of building campaigns that drive measurable pipeline and revenue
• Working mastery of Salesforce, HubSpot, Gong, LinkedIn, and Google
• Proficiency in event-driven marketing: webinars, conferences, trade shows, and speaking engagements
• Demonstrated AI fluency with sound judgment about when and how to use it. Day-to-day use of AI tools is assumed; what sets you apart is the ability to build and direct AI-driven workflows and agents that run B2B marketing programs at scale
• SEO and GEO fundamentals: able to build keyword strategy, brief content, and interpret organic performance
• Strong analytical skills including funnel optimization and channel-level ROI
• Comfort owning pipeline numbers and thinking in conversions, not just leads and impressions
• Test-and-learn mindset with ability to run experiments, read data honestly, and iterate
• Excellent writing skills for campaign copy and cross-organizational communication
• Self-starter who navigates ambiguity and solves problems independently
• Preferred: Early-stage SaaS experience (Series A to C), health tech or marketplace background

How We Work with You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and confirm fit for the role. If there's a strong match, we'll submit your profile to our client for consideration. Please do not attempt to contact the client directly, as all communication flows through our recruiting team to ensure a professional and coordinated process.

Pay

Compensation details will be discussed during the screening process based on experience and qualifications.

Equal Opportunity

Get A Job.ai is committed to inclusive hiring practices. We welcome candidates from all backgrounds and will make reasonable accommodations for qualified individuals with disabilities in our application process.