VP, Commercial Strategy & Growth

About This Opportunity

We are representing a confidential CPG organization in their search for a VP, Commercial Strategy & Growth. Our client is a fast-growing consumer brand entering an exciting phase of expansion, including international markets and adjacent product categories. This is a newly created senior role reporting directly to the President & COO, requiring a leader who can translate growth opportunities into executable strategies while orchestrating cross-functional teams.

Responsibilities

• Own the multi-year growth strategy and roadmap for international expansion and new categories, integrated into the company's long-range plan
• Build and defend the business case for each new platform, including market sizing, margin analysis, capital requirements, and prioritization frameworks
• Establish and chair a cross-functional stage-gate process that moves new products from concept through validated, scaled launch with clear entry and exit criteria
• Orchestrate cross-functional teams including Marketing, Operations, Sales, Finance, Digital Transformation, and Business Development to execute on growth initiatives
• Lead go-to-market strategy for new-market and new-category entry, including channel strategy, pricing, and partner selection
• Serve as interim P&L steward for emerging growth bets until they are large enough to graduate to a dedicated general manager
• Provide senior leadership and the board with a single, current view of growth initiatives against plan
• Report to the board on growth strategies, capital allocation, and resource needs

What We're Looking For

• 12+ years in CPG with a track record in commercial strategy, corporate strategy, general management, or new-business and venture roles, ideally in food or beverage
• Demonstrated ownership of a new-category, new-channel, or international expansion carried from strategy through market launch
• Fluency across the full commercialization lifecycle: consumer insight, product development, supply and operations, pricing, and retail and channel sell-in
• Strong financial and analytical toolkit including business-case modeling, P&L literacy, and disciplined investment prioritization
• Proven ability to lead through influence across a matrix organization, driving outcomes without direct authority over every function
• Executive presence to partner with C-suite and board on capital and portfolio decisions
• Experience in high-growth or founder-led environments with comfort navigating ambiguity and pace
• Direct experience launching internationally (Canada, Mexico, or the UK) or in adjacent snacking categories preferred
• Blend of consulting or corporate-development background with hands-on, in-house operating experience a plus
• Must be authorized to work in the U.S. without visa sponsorship now or in the future

How We Work With You

When you apply through Get A Job.ai, our talent team will conduct an initial screening to understand your background and career goals. We will then submit qualified candidates to our client for consideration. Please do not attempt to contact the client directly, as all coordination will be managed through our recruiting process to ensure the best experience for everyone involved.

Pay

The client has indicated a salary range of $220,000 - $250,000 plus a 30% bonus opportunity for this role. Compensation decisions are based on qualifications, experience level, skillset, and internal equity considerations. Full-time team members also receive comprehensive benefits including medical, dental, and vision insurance, 401K with 6% match, and monthly reimbursements for wellness and home office.

Position Details: Full-Time, exempt | Remote (United States)

Equal Opportunity

Get A Job.ai is committed to a diverse and inclusive recruitment process. We encourage applications from candidates of all backgrounds and experiences. If you don't meet every single criterion but believe you can contribute meaningfully to this role, we encourage you to apply with a thoughtful cover letter explaining your interest and relevant experience.