(Senior) Social Media Manager (m/w/d)

About This Opportunity

We are representing a confidential consumer app company in Germany that is seeking a talented (Senior) Social Media Manager to join their marketing team in Konstanz. This is a hands-on role where you'll own the entire social content lifecycle—from strategy through production to publication—with a focus on driving measurable user acquisition and community engagement.

Our client operates a high-growth mobile application with over 600,000 monthly active users, and they need someone who can transform social media from a reach exercise into a conversion engine.

Responsibilities

• Build and manage organic social channels (Instagram, TikTok, LinkedIn) end-to-end, owning the complete content calendar from strategy through execution
• Produce content hands-on: concept development, smartphone filming, video editing, and copywriting—you'll create publishable content independently without waiting for assets
• Collaborate closely with creative, motion design, user acquisition, and broader marketing teams, coordinating and briefing stakeholders for larger productions
• Manage community engagement at scale, actively responding to comments, DMs, and user-generated content
• Coordinate paid social storytelling with the UA Manager, ensuring alignment between organic and paid initiatives (without direct paid campaign responsibility)
• Report weekly and monthly on key social KPIs including reach, engagement, follower growth, app install attribution, and conversion metrics
• Work with legal teams to ensure compliance with regulatory requirements while maintaining creative flexibility
• Capture on-site content during important brand activations to maximize visibility
• Identify and test emerging channels such as Pinterest, Reddit, and others

What We're Looking For

Essential Requirements:

• Minimum 5 years of social media management experience, including at least 3 years with channel ownership for a German B2C consumer brand
• Proven track record of driving measurable app installations and user acquisition through organic and influencer-driven initiatives—not just reach metrics
• Experience building organic channels from early stages (0-to-1 or significant growth from a small base)
• Hands-on content production skills including video editing (CapCut, Premiere; basic After Effects knowledge is a plus)—you must be able to execute a Reel from concept to publish independently
• Experience managing influencer and creator partnerships with clearly measurable results
• Deep platform expertise in at least two of these channels: Instagram, TikTok, LinkedIn
• Strong analytical skills in interpreting engagement, attribution, and conversion data, plus experience building meaningful dashboards
• Experience collaborating with creative teams (video, design, copy)
• Business-fluent German with strong copywriting skills and very good English for daily team collaboration

Valued Additional Experience:

• Background in regulated industries (lottery, fintech, gaming)
• Development of scalable content frameworks or editorial workflows
• Familiarity with social listening and scheduling tools (Sprout, Hootsuite, Iconosquare, Later)
• Basic understanding of paid social platforms (Meta/TikTok Ads Manager)
• Knowledge of growth frameworks (MMM, attribution, incrementality)
• Experience with deep linking and social attribution tools (Adjust, AppsFlyer, Branch)

Key Qualities:

• Ownership mindset—you set direction independently and execute
• Maker mentality—you don't need a full team around you to deliver results
• Process-focused—you build scalable frameworks, not just one-off content
• Growth mindset—you think in installations and conversions, not just impressions
• Strong content judgment—you can clearly assess and articulate quality
• Genuine community focus and interest in user engagement
• Collaborative approach with cross-functional teams
• Comfort with startup pace, dynamics, and ambiguity

How We Work With You

When you apply through Get A Job.ai, our talent team will review your profile and conduct an initial screening. If there's a strong match, we'll submit your candidacy to our client for consideration. Please do not attempt to contact the employer directly—all communication should flow through our recruiting process to ensure the best outcome for everyone involved.

Pay

Compensation details will be discussed during the screening process based on your experience level and the client's budget parameters.

Additional Benefits Offered by Our Client:

• 30 vacation days per year plus December 24th and 31st as additional holidays
• Flexible trust-based working hours
• Generous professional development budget with one dedicated training day per month
• Modern equipment (MacBook, headphones, etc.)
• Inspiring office environment in Konstanz near Lake Constance
• Quarterly feedback sessions
• Creative team events and comprehensive benefits program

Get A Job.ai is an equal opportunity recruiting firm. We welcome applications from candidates of all backgrounds and do not discriminate on the basis of race, religion, gender, age, family status, national origin, or any other protected characteristic.