Social Media Manager

Join Debenhams Group as a Social Media Manager in Manchester, Greater Manchester, where you'll drive authentic digital engagement across our platforms during an exciting period of brand transformation. This full-time position offers the opportunity to shape how we communicate with customers and colleagues in an evolving retail landscape.

The Opportunity

Debenhams Group is undergoing significant transformation, strengthening our brand identity and deepening connections with both team members and customers. We're seeking a skilled Social Media Manager to develop and execute our digital communication strategy, ensuring our messaging is genuine, impactful, and resonates across internal and external channels. You'll play a key role in building trust and engagement during this pivotal moment in our company's evolution.

Core Duties

• Create, curate, and publish compelling content across social media platforms aligned with our brand values and business objectives
• Monitor audience engagement, respond to comments and messages, and foster community dialogue
• Develop and implement social media campaigns that amplify our messages to customers and colleagues
• Analyse performance metrics and insights to refine strategy and demonstrate ROI
• Collaborate with marketing, retail, and internal communications teams to ensure consistent messaging
• Stay abreast of social media trends, platform updates, and best practices in the retail sector
• Manage social media calendars and content scheduling to maintain consistent posting rhythms

What We're Looking For

• Proven experience managing social media for a brand or organisation
• Strong writing and visual storytelling skills with an eye for authentic, compelling narratives
• Proficiency with social media management tools and analytics platforms
• Excellent understanding of platform algorithms and audience engagement tactics
• Ability to work collaboratively across teams and departments
• Excellent organisational skills and ability to juggle multiple campaigns simultaneously
• Knowledge of social media best practices and current digital communication trends

Why Join Debenhams Group

Debenhams Group is a dynamic, evolving organisation at the heart of British retail. This role offers genuine impact—your communications will directly shape how we connect with customers and inspire colleagues. You'll work in a fast-changing environment where authentic, effective communication is valued and your contributions are visible across the business. Based in Manchester, you'll join a team committed to revitalising our brand and building stronger relationships with everyone we serve.

Ready to Apply?

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.