Global Director of Social Data

About This Opportunity

We are representing a confidential global marketing agency seeking a Global Director of Social Data in London. Our client operates at the intersection of brand strategy, creative execution, and advanced analytics, serving enterprise clients across 40+ countries. This is a rare opportunity to define social measurement frameworks from the ground up within an in-house agency model that gives you direct access to brand decision-makers.

You will establish the vision for how social media performance connects to business outcomes, build enterprise-grade analytics infrastructure, and lead a global team of analysts who combine statistical rigor with cultural fluency. This role blends strategic thought leadership, hands-on framework development, and client advisory—ideal for someone who has mastered social analytics and is ready to scale their impact across a global organization.

Responsibilities

• Measurement Vision: Define the organization's point of view on modern social media measurement—what metrics matter in 2026, how social activity drives business results, and what maturity looks like. Position analytics capabilities as a competitive advantage in new business pitches.
• Enterprise Infrastructure: Design and implement a unified measurement system connecting all managed social accounts globally. Own the analytics tech stack—evaluate and manage social listening platforms, dashboarding tools, and data infrastructure. Develop standardized products: social listening solutions for cultural intelligence, performance dashboards for actionable insights, and sophisticated attribution models connecting social touchpoints to awareness and conversion.
• AI & Automation: Champion integration of AI and machine learning into analytics workflows—automate data processes, enhance predictive modeling, enable real-time trend detection, and unlock creative performance insights at scale.
• Strategic Advisory: Act as trusted advisor to senior clients and internal stakeholders. Translate complex social data into strategic recommendations. Guide clients through measurement maturity evolution, building roadmaps that advance their analytics sophistication.
• Cross-Functional Collaboration: Work closely with creative, strategy, and social studio leads to ensure analytics inform campaign development and optimization. Collaborate with data experts across the broader agency network.
• Team Leadership: Recruit and develop a global team of social data analysts. Foster a learning culture through mentorship on analytics methodologies, measurement frameworks, and data storytelling. Lead high-impact presentations using visualization tools to make complex datasets accessible and inspiring.

What We're Looking For

• Social Analytics Mastery: 7–10+ years in social media analytics or digital measurement. Deep hands-on experience across TikTok, Instagram, Facebook, YouTube, Twitter/X, Snapchat, LinkedIn, and emerging platforms. Expert understanding of algorithms, content formats, audience behaviors, and native analytics.
• Platform & Tools Expertise: Proven experience with social listening platforms such as Sprinklr, Brandwatch, Talkwalker, or Pulsar. Social-native fluency—comfortable interpreting internet culture, memes, subcultures, and how trends emerge online.
• Advanced Technical Skills: Track record designing measurement frameworks, attribution models, and success metrics aligned to business objectives. Expert with data visualization tools (Tableau, Looker, Power BI). Advanced Excel skills. Experience with multi-touch attribution, marketing mix modeling, or statistical approaches for social measurement. Familiarity incorporating AI/ML and predictive analytics into workflows.
• Strategic Leadership: Exceptional ability to advise senior stakeholders and translate data into business recommendations. Significant experience presenting complex insights with clarity and impact. Proven track record building and mentoring analytics teams. Strong cross-functional collaboration skills. Experience supporting new business development and articulating analytics capabilities in pitch situations.
• Entrepreneurial Mindset: Excited to build a practice from the ground up. Strategic thinker who balances vision-setting with hands-on execution. Intellectually curious and always pushing boundaries. Exceptional communicator who transforms complex datasets into compelling narratives. Results-driven, focused on proving measurable impact.

How We Work With You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screening to understand your background and confirm fit for the role. We then coordinate your submission to our client and facilitate the interview process. Please do not contact the client directly—all communication and scheduling flows through our recruiting team to ensure a smooth, professional experience.

Pay

Compensation details will be discussed during the screening process and are competitive for a senior leadership role in London's marketing analytics sector.

Equal Opportunity: Get A Job.ai is committed to inclusive hiring practices. We welcome applicants of all backgrounds and evaluate candidates based on skills, experience, and potential without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other protected characteristic.