Content & Communications Marketing Manager – Germany (m/w/d)

Responsibilities

We are representing a fast-growing fintech organization expanding into the German market. As Content & Communications Marketing Manager, you will shape how this SaaS platform is perceived locally, developing content strategy that translates complex financial and product topics into relevant, compelling narratives for accountants and SMEs.

Your core responsibilities include:

• Developing LinkedIn content strategy and editorial calendars focused on product updates, regulatory changes, and market trends relevant to German audiences
• Creating case studies and customer stories in video and written formats, building a structured content repurposing system
• Producing high-value lead magnets, guides, articles, and newsletters for accounting firms and small-to-medium businesses
• Supporting podcast development and content planning
• Adapting successful international content for the German market—not as direct translation, but contextualized for local culture and business practices
• Collaborating with product marketing, product teams, and sales to develop content around product launches, feature releases, and regulatory topics
• Transforming complex product, compliance, and accounting concepts into accessible, engaging content
• Creating sales enablement materials including pitch decks, one-pagers, product stories, and assets that address recurring customer questions and objections
• Developing event content for webinars and conferences—social posts, emails, presentations, landing pages, and on-site materials
• Building content processes and editorial workflows with German and international teams
• Coordinating designers, freelancers, agencies, and external partners as needed
• Leveraging AI tools thoughtfully for research, drafting, repurposing, and localization while maintaining quality and brand voice
• Analyzing content performance and continuously optimizing topics and formats

What We're Looking For

Our client seeks a content professional who can build market presence from the ground up in Germany:

• Native-level German writing and speaking ability with strong professional English skills
• Approximately 5 years of experience in content, communications, product marketing, brand content, or B2B marketing
• Demonstrated experience writing for B2B audiences—ideally in SaaS, fintech, finance, accounting, or other complex/regulated environments
• Ability to quickly grasp complex information and develop clear, relevant, persuasive stories
• Strong editorial judgment—knowing what a message truly needs and what to cut
• Structured approach to prioritizing and advancing multiple topics and projects simultaneously
• Comfort collaborating across brand, product, sales, growth, and events teams
• Self-starter who asks the right questions, creates clarity, and takes action without requiring perfect briefings
• High quality standards balanced with speed and pragmatism

Valued but not required: Experience building a brand in a new market, content repurposing expertise, knowledge of AI-supported content processes, international work environment experience.

This role is particularly suited for someone who enjoys working close to the market and product, making complex topics understandable, and implementing ideas rather than endlessly discussing them in presentations.

How We Work With You

Our talent team at Get A Job.ai partners with exceptional companies seeking skilled professionals like you. When you apply through our platform:

• A dedicated recruiter will screen your application and discuss the opportunity with you in detail
• We'll prepare and submit your profile to our client organization
• We'll guide you through the interview process and provide feedback at each stage
• Please do not contact the client directly—all communication flows through Get A Job.ai to ensure the best candidate experience

Pay

Compensation details will be discussed during the screening process with our recruiting team.

Location: Berlin office

Equal Opportunity: Get A Job.ai is committed to inclusive hiring practices. We welcome applications from candidates of all backgrounds and work with clients who share our commitment to diversity and equal opportunity employment.