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Principal Product Marketing Manager, Adobe Express

  • Company: Adobe
  • Location: San Francisco, California

Adobe at a glance

adobe.com
  • Founded 1982
  • Employees 11144
  • Ticker ADBE
ADBE 220.94 USD +7.77%
  • Revenue (FY2025) $23.77B
  • Net income $7.13B

Investor research: Yahoo Finance · SEC filings

Source: Wikipedia

Adobe is hiring a Principal Product Marketing Manager for Adobe Express in San Francisco, California — a strategic role for a storyteller who turns deep customer understanding into market-winning product narratives.

About the Role

As a Principal Product Marketing Manager on the Adobe Express team, you will help shape and drive global marketing strategy from the ground up. Based on-site in San Francisco, you will operate at the intersection of product and marketing, translating customer insights into clear positioning, sharp messaging, and go-to-market plans that move the business forward. This full-time position partners daily with product, engineering, and cross-functional marketing teams to bring Adobe Express to a worldwide audience.

Key Responsibilities

  • Develop deep, evidence-based knowledge of Adobe Express customers and the problems they are solving.
  • Craft compelling product positioning and messaging that differentiates Adobe Express in the market.
  • Gather and synthesize customer and market insights to inform marketing strategy and product direction.
  • Lead the planning and execution of global product marketing initiatives end to end.
  • Collaborate closely with product, engineering, and marketing partners to align launches and campaigns.
  • Serve as a connective hub between the product organization and the broader marketing function.

Qualifications

  • Extensive product marketing experience, ideally at a principal or senior level within technology or creative software.
  • Proven ability to build positioning and messaging grounded in real customer understanding.
  • Strong analytical skills to interpret customer insights and translate them into action.
  • Excellent cross-functional collaboration and communication abilities.
  • Comfort owning global strategy and execution in a fast-moving environment.
  • Willingness to work on-site in San Francisco, California.

About Adobe

Adobe builds the creative and digital experience tools that empower people and organizations around the world to imagine, design, and deliver. Adobe Express is central to that mission, making powerful content creation fast and accessible for everyone.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

To apply for this job please visit www.adzuna.com.

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Working in San Francisco, California

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San Francisco, officially the City and County of San Francisco, is the fourth-most populous city in California and the 17th-most populous in the United States, with a population of 826,079 in 2025. Among U.S. cities with a population of 200,000 or more, San Francisco is ranked first by per capita income, second by population density, and sixth by aggregate income as of 2024. Some 4.6 million residents live in the city's metropolitan statistical area, which is the 13th-largest in the United States. Around 9.2 million live in the San Jose–San Francisco–Oakland combined statistical area, the fift

California is a U.S. state in the Western United States that lies on the Pacific Coast. It borders Oregon to the north, and Nevada and Arizona to the east; it also shares an international border with the Mexican state of Baja California to the south. With over 39 million residents across an area of 163,696 square miles (423,970 km2), it is the largest U.S. state by population and third-largest by

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

GDP per capita in US: $90,027via World Bank

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Recent seismic activity: 2 earthquakes (M4.5+) within 200km in the last 6 months — largest M5.6 near 11 km N of Redwood Valley, CA. via USGS

Nearby history: Four Fifty Sutter Building, listed 2009 (167m away) — via National Register of Historic Places

Typical climate: average high 67°F / low 51°F year-round (summers around 72°F, winters around 45°F) — via NOAA 1991-2020 Normals

  • Elevation 38m (125 ft)

Source: Wikipedia (state)

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