Associate Director, Media Planning

Responsibilities

We are representing a confidential adtech client seeking an Associate Director, Media Planning to join their EMEA Activation team in London. In this role, you will lead the development of strategic media plans and RFP/RFI responses, partnering closely with sales and cross-functional teams to deliver KPI-driven proposals that support new business and account growth.

Your day-to-day responsibilities will include:

• Leading the development of strategic media plans and proposals that support new business and account growth
• Owning the end-to-end planning process for RFPs and proactive proposals, ensuring accuracy, clarity, and on-time delivery
• Presenting media strategies and recommendations to sales teams and internal stakeholders; managing updates as campaign details evolve
• Guiding campaign design across channels including display, video, social, email, streaming audio, CTV and DOOH
• Translating campaign goals into specific audience, inventory, and targeting recommendations using internal and third-party data
• Acting as a subject-matter expert on programmatic advertising solutions and media capabilities for sales and internal partners
• Collaborating closely with sales, analytics, partnerships, supply and other teams to ensure alignment on goals, timelines, and deliverables
• Capturing and sharing market and client feedback to inform planning approaches and product improvements
• Building and maintaining proposal templates, reference materials, and best practices
• Continuously improving proposal quality, workflows, and planning processes to increase efficiency and consistency

What We're Looking For

Our client is seeking an experienced digital media planner who can translate client goals into clear, actionable recommendations and communicate confidently with internal stakeholders.

Required qualifications:

• Minimum 5 years of experience in digital media planning, strategy, or online advertising
• Strong understanding of digital ad metrics, FX rates, benchmarks, analysis, and pricing models (CPM, CPC, CPA)
• Experience planning across multiple advertising categories and using data to inform recommendations
• Advanced working knowledge of Excel and PowerPoint
• Ability to work independently while contributing to a collaborative team environment

Ideal candidates will be:

• Comfortable making strategic recommendations tied to KPIs, budgets, and timelines
• Highly detail-oriented and accountable, with the ability to manage work independently and meet tight deadlines
• Clear, proactive communicators who keep stakeholders aligned and informed
• Collaborative by nature and comfortable working cross-functionally with sales, analytics, strategy, and product teams
• Confident presenting ideas and recommendations and partnering closely with sales throughout the planning process
• Adaptable and comfortable navigating changing requirements without sacrificing quality
• Organised and effective at managing multiple priorities in a fast-paced environment
• Curious about advertising trends and motivated by using data and insights to drive better outcomes

How We Work with You

Get A Job.ai is representing this confidential adtech client in their search for top media planning talent. When you apply through our platform at getajob.ai, one of our specialist recruiters will review your application and arrange an initial screening call to discuss your experience and career goals.

If there's a strong match, we will submit your profile to our client for consideration. Throughout the interview process, we'll provide guidance and support to help you put your best foot forward. Please note that all applications must come through Get A Job.ai—we ask that you do not contact the client directly.

Pay

Compensation details will be discussed during the screening process with our recruitment team.

Equal Employment Opportunity

Get A Job.ai is committed to creating an inclusive recruitment process. We welcome applications from candidates of all backgrounds and experiences.