Director, Enterprise Product Marketing

About This Opportunity

We are representing a confidential hospitality technology organization in search of a Director, Enterprise Product Marketing. Our client builds software platforms that serve the world's largest restaurant, hotel, and foodservice brands. This role will own go-to-market strategy for their enterprise segment—shaping how complex, multi-location operators understand and adopt a full-suite technology platform, including AI-driven capabilities.

You'll report to the Head of Enterprise Marketing, build and lead a growing team, and work cross-functionally with Product, Sales, and Customer Success. This is a high-impact role at the intersection of product strategy, enterprise sales enablement, and segment-specific positioning.

Responsibilities

• Define positioning, messaging, and personas for enterprise hospitality segments—tailored to multi-location and multi-brand operators
• Partner with Product leadership to translate customer insight into roadmap influence and long-term strategy
• Lead product launches end-to-end for the enterprise segment, from planning through execution
• Collaborate with Pricing, Product, and Finance teams on packaging and willingness-to-pay analysis
• Plan pipeline-driving campaigns with Demand Gen, Field Marketing, and Content teams
• Develop customer proof points and case studies that resonate in long, multi-stakeholder sales cycles
• Create and maintain sales tools including pitch decks, ROI calculators, objection handling guides, and competitive battlecards
• Run enablement sessions and training for sales reps and pre-sales engineers; track field performance and tool adoption
• Hire, mentor, and scale the Enterprise Product Marketing team
• Align enterprise positioning with broader corporate strategy across verticals
• Represent the client's enterprise product vision externally with customers, analysts, and at industry events
• Maintain GTM scorecards tracking pipeline influence, win rates, and sales cycle velocity

What We're Looking For

Required:

• 8+ years in product marketing, primarily in enterprise or complex B2B environments
• Proven experience building and scaling teams
• Track record owning go-to-market strategy for a broad platform or product suite
• Hands-on experience supporting long, multi-stakeholder enterprise sales cycles
• Background influencing pricing and packaging decisions with customer and market data
• Experience leading sales enablement and training programs, not just collateral production
• Working knowledge of enterprise software architecture (APIs, integrations, data systems) to engage technical buyers
• AI-native mindset with demonstrated use of AI to streamline or replace manual workflows
• Strong executive presence and communication skills for customer and internal leadership engagement
• Ability to translate research and customer insight into actionable GTM strategy
• Data-driven approach with evidence of moving pipeline or revenue metrics

Preferred:

• Experience in hospitality, restaurant tech, vertical SaaS, or POS/payments/labor management sectors
• Background marketing AI-driven or platform products
• Familiarity with multi-brand or multi-location enterprise buying processes

How We Work With You

Candidates apply directly through Get A Job.ai. Our talent team will conduct an initial screen to understand your background and confirm mutual fit. If we move forward together, we will coordinate your submission to our client and support you throughout their interview process. Please do not contact the client directly—all communication and advocacy will flow through our recruiting team.

Pay

This role is based in the United States and follows a hybrid work model with regional in-office expectations. The client uses geographic pay zones. Exact compensation details will be discussed during the screening process.

Get A Job.ai is an equal opportunity recruiter. We welcome candidates of all backgrounds and work to ensure an inclusive, accessible process for everyone we represent.