Sales and Marketing Specialist

Sinclair Broadcast Group is hiring a Sales and Marketing Specialist to join our team in Minneapolis, Hennepin County. This full-time position offers an excellent opportunity to drive revenue growth, develop customer relationships, and execute impactful marketing campaigns in the broadcasting and media industry.

About the Role

As a Sales and Marketing Specialist, you'll be at the center of our commercial strategy, balancing client acquisition with targeted marketing initiatives. You'll work in a collaborative environment where ambition, creativity, and results-driven performance are valued. This role combines sales execution with marketing strategy, giving you exposure to multiple facets of business development and brand growth.

Your Responsibilities

• Identify and pursue new sales opportunities, building and maintaining relationships with clients and prospects
• Develop and execute marketing campaigns that drive lead generation and customer engagement
• Analyze market trends and competitor activity to inform sales and marketing strategies
• Prepare proposals, presentations, and promotional materials for clients
• Track sales metrics and marketing performance, reporting on key performance indicators
• Collaborate with internal teams to align sales goals with marketing efforts
• Support customer retention initiatives and identify upsell opportunities

Qualifications

• 2+ years of experience in sales, marketing, or a related business development role
• Strong communication and presentation skills, with ability to engage diverse audiences
• Proven track record of meeting or exceeding sales or marketing targets
• Proficiency with CRM software, Microsoft Office, and marketing tools
• Strategic thinking skills with attention to detail and data analysis capabilities
• Self-motivated, with ability to work independently and as part of a team
• Bachelor's degree in marketing, business, communications, or related field (or equivalent experience)

About the Company

Sinclair Broadcast Group is a leading media company with a strong presence across the United States. We operate television stations and digital platforms, creating content and advertising solutions that connect brands with audiences. Our Minneapolis location is part of a nationwide network committed to growth, innovation, and professional development.

Next Steps

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.