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Sr. Marketing Manager, Product-Led Growth, Legal & Insurance

  • Company: Datavant
  • Location: Cammack Village, Pulaski County

Datavant at a glance

datavant.com
  • Founded 2017

SEC filings mentioning "Datavant": 119search EDGAR

Federal funding recipient: largest known award $7.5M from the Department of Health and Human Services (started Sep 30, 2025) — via USAspending.gov

The department of health and human services (hhs) office of the chief information officer (ocio) with national institute of health, urgently requires a consi…

Source: Wikipedia

Join Datavant as a Senior Marketing Manager focused on Product-Led Growth, where you'll lead go-to-market strategies for our Legal & Insurance vertical in Cammack Village, Pulaski County. This is a full-time opportunity to shape how leading healthcare organizations discover, adopt, and expand their use of our data collaboration platform.

About the Role

As Senior Marketing Manager of Product-Led Growth for our Legal & Insurance division, you'll own the end-to-end marketing strategy that drives awareness and customer adoption of Datavant's solutions. You'll develop programs and campaigns designed to generate qualified pipeline, reduce friction in the buying journey, and enable customers to self-discover the value of our platform through direct product engagement and content-driven initiatives.

What You'll Do

  • Develop and execute integrated product-led growth campaigns targeting legal and insurance organizations within the healthcare ecosystem
  • Create content strategy and marketing collateral that demonstrates how Datavant's platform solves key pain points for providers, health plans, insurers, and other healthcare stakeholders
  • Collaborate with product, sales, and customer success teams to identify growth opportunities and optimize the customer adoption journey
  • Manage marketing campaigns across digital channels, including demand generation, email nurture, and thought leadership initiatives
  • Analyze campaign performance and customer engagement metrics to refine strategy and improve marketing ROI
  • Support business development for the Legal & Insurance segment by enabling sales with messaging, case studies, and competitive intelligence

What We're Looking For

  • 7+ years of marketing experience, with at least 2 years focused on product-led growth strategies
  • Proven track record managing go-to-market initiatives for B2B SaaS, data platforms, or healthcare technology solutions
  • Strong understanding of healthcare industry dynamics, compliance requirements, and the buying processes of health plans, healthcare providers, and life sciences companies
  • Experience marketing in or to the legal and insurance sectors is a plus
  • Excellent project management, cross-functional collaboration, and communication skills
  • Analytical mindset with ability to design experiments, measure results, and iterate rapidly
  • Strategic thinking balanced with hands-on execution capability

About Datavant

Datavant is the data collaboration platform trusted by the healthcare industry. Our mission is to make the world's health data secure, accessible, and actionable. We deliver critical data solutions to providers, health plans, researchers, and life sciences companies—enabling them to unlock the full value of their data while maintaining the highest standards of privacy and security. Our platform powers everything from fulfilling individual patient data requests to supporting large-scale research initiatives and business intelligence across the healthcare ecosystem.

How to Apply

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Working in Cammack Village, Pulaski County

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Arkansas is a landlocked state in the West South Central region of the Southern United States. It borders Missouri to the north, Tennessee and Mississippi to the east, Louisiana to the south, Texas to the southwest, and Oklahoma to the west. Its name derives from the Osage language, and refers to their relatives, the Quapaw people. The state's diverse geography ranges from the mountainous regions

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

GDP per capita in US: $90,027via World Bank

Consumer price inflation in US: 2.9% (annual) — via World Bank

Average hours worked per year in US: 1,800via OECD

Nearby history: Strauss, Sam and Shirley, House, listed 2015 (531m away) — via National Register of Historic Places

Typical climate: average high 72°F / low 53°F year-round (summers around 91°F, winters around 35°F) — via NOAA 1991-2020 Normals

Walkability: Least walkable (4.7/20) — via EPA National Walkability Index

Typical rent nearby: $989/mo (1BR) · $1,147/mo (2BR) — via HUD Fair Market Rents

  • Elevation 188m (617 ft)

Source: Wikipedia (state)

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Sr. Marketing Manager, Product-Led Growth, Legal… Datavant
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