Director of Self Serve

About This Opportunity

We are representing a confidential fintech client in the UK who is seeking a Director of Self Serve to take full commercial ownership of their self-serve revenue motion. This is a strategic leadership role accountable for a material and fast-growing business line, requiring someone who thinks in unit economics and can operate hands-on to build and scale the engine.

Self-serve represents a significant portion of our client's revenue today, and this role owns the mandate to grow it substantially. You'll set strategic direction, work cross-functionally with Finance, Product, Engineering, Demand Generation, Partnerships, and RevOps, and operate with a small focused team including engineering capacity.

Responsibilities

• Carry the commercial number for self-serve end to end, from acquisition through adoption to revenue and net retention
• Set the strategic direction for where self-serve creates value and translate it into an executable plan with Finance and Product alignment
• Own activation and time-to-value by evolving onboarding, lifecycle nurture, and in-product experience, approaching self-serve as a product with structured discovery and experimentation
• Define the customer profile that makes the economics work and collaborate with Demand Generation on targeting and ICP
• Orchestrate cross-functionally by codifying work streams, influencing roadmaps, and running a regular business cadence
• Work with Partnerships to turn distribution relationships into deeply integrated channels, owning commercial outcomes of partner-sourced volume
• Design and run experimentation, tooling, and tracking to improve funnel performance, activation, and conversion using AI where appropriate
• Own self-serve pricing and packaging as a lever to ensure profitable scale, working closely with Finance

What We're Looking For

• Deep experience in a PLG or self-serve motion in high-growth tech, where you've built and owned the funnel and been accountable for the revenue number
• Commercial operator who has owned a revenue line, channel, or segment with strong instinct for unit economics
• Product management mindset: ruthless prioritization, tight experiment scoping, and ability to work across the growth-product boundary
• Fluency in moving from data to commercial conclusions with discipline to separate signal from noise
• Sharp critical thinker who interrogates briefs, challenges assumptions, and can conclude where not to invest
• Genuine cross-functional leadership experience bringing structure to multi-team programmes and influencing roadmaps you don't control
• Credible presence with senior stakeholders up to executive level, communicating with clarity and authority
• Comfortable operating at both strategic altitude and tactical detail, always returning with a point of view
• Pragmatic use of AI for dynamic onboarding, predictive scoring, and real-time segmentation as means to commercial outcomes
• Self-reliant operator who pulls data and runs analysis independently, living the 'five whys' principle
• Hunger to find and unlock value, working through organizational, technical, and data blockers

How We Work with You

As a specialist recruiting firm, Get A Job.ai connects exceptional talent with confidential opportunities. When you apply through our platform, one of our recruiters will conduct an initial screening to understand your background and career goals. If there's a strong match, we'll submit your profile to our client for consideration. Please note that you should not contact the client directly—all communication will be coordinated through our talent team to ensure a professional and streamlined process.

Pay

Compensation details will be discussed during the screening process based on experience and qualifications.

Equal Employment Opportunity: Get A Job.ai is committed to inclusive hiring practices. We welcome applicants from all backgrounds and will accommodate candidates throughout the recruitment process as needed.