- Company: Samba
- Location: San Francisco, California
- Salary: $170,000–$180,000/yr
- Full Time
- San Francisco, California
- $170,000–$180,000/yr
- Apply on company site
- $170,000–$180,000/yr
Samba at a glance
samba.comSEC filings mentioning "Samba": 475 — search EDGAR
Samba, a media intelligence company in San Francisco, California, is seeking a Director of Product Marketing to develop and execute product marketing strategy. In this full-time role, you'll lead go-to-market initiatives and position our data-driven audience solutions for enterprise buyers.
About the Role
As Director of Product Marketing, you'll be responsible for developing comprehensive product marketing strategies that communicate the value and differentiation of our media intelligence platform. You'll work across product, sales, and marketing teams to understand market opportunities, build competitive positioning, and accelerate adoption of our solutions among enterprise customers.
What You'll Do
- Develop and own product marketing strategy and positioning for our media intelligence offerings
- Create compelling messaging and value propositions tailored to enterprise buyer personas
- Design and execute go-to-market plans for new products, features, and market segments
- Partner with product management to gather market feedback and inform product roadmap priorities
- Equip the sales team with collateral, training, and tools to effectively sell our solutions
- Conduct market and competitive analysis to identify growth opportunities
- Measure the effectiveness of product marketing initiatives and optimize for business impact
- Lead, mentor, and grow a high-performing product marketing team
What We're Looking For
- 10+ years of experience in product marketing, brand marketing, or marketing management at B2B technology or SaaS companies
- Track record of developing and launching successful product marketing strategies and go-to-market campaigns
- Strong understanding of buyer personas, market positioning, and competitive landscapes
- Excellent leadership, communication, and cross-functional collaboration skills
- Experience managing and scaling marketing teams
- Analytical approach to measuring marketing performance and ROI
- Demonstrated ability to distill complex solutions into clear, persuasive messaging
- Experience in media, marketing technology, data analytics, or enterprise software is advantageous
About Samba
Samba provides media intelligence that helps leading brands understand audience behavior and consumer attention patterns across all screens and channels. Our platform analyzes what people are watching, reading, and engaging with, powered by data from billions of individuals worldwide who have consented to participate. We're transforming how enterprises make strategic decisions about marketing, content, and audience engagement.
How to Apply
To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
To apply for this job please visit www.adzuna.com.
Explore Samba online
Working in San Francisco, California
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San Francisco, officially the City and County of San Francisco, is the fourth-most populous city in California and the 17th-most populous in the United States, with a population of 826,079 in 2025. Among U.S. cities with a population of 200,000 or more, San Francisco is ranked first by per capita income, second by population density, and sixth by aggregate income as of 2024. Some 4.6 million residents live in the city's metropolitan statistical area, which is the 13th-largest in the United States. Around 9.2 million live in the San Jose–San Francisco–Oakland combined statistical area, the fift
California is a U.S. state in the Western United States that lies on the Pacific Coast. It borders Oregon to the north, and Nevada and Arizona to the east; it also shares an international border with the Mexican state of Baja California to the south. With over 39 million residents across an area of 163,696 square miles (423,970 km2), it is the largest U.S. state by population and third-largest by
🇺🇸 Relocation safety for US: Exercise Normal Caution — via Warnely, CC BY 4.0
National unemployment rate in US: 4.2% — via World Bank
GDP per capita in US: $90,027 — via World Bank
Consumer price inflation in US: 2.9% (annual) — via World Bank
Recent seismic activity: 2 earthquakes (M4.5+) within 200km in the last 6 months — largest M5.6 near 11 km N of Redwood Valley, CA. via USGS
Nearby history: Four Fifty Sutter Building, listed 2009 (167m away) — via National Register of Historic Places
Typical climate: average high 67°F / low 51°F year-round (summers around 72°F, winters around 45°F) — via NOAA 1991-2020 Normals
- Elevation 38m (125 ft)
Source: Wikipedia (state)
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