Product Management Marketing Manager and Strategy for Consumer PC

HP Inc. seeks a Product Management Marketing Manager and Strategy professional to drive go-to-market success for consumer PC products in Palo Alto, Santa Clara County. This full-time role combines product marketing strategy, competitive analysis, and cross-functional collaboration to position HP's next-generation computing devices in a rapidly evolving market.

About the Role

The personal computer landscape is undergoing fundamental transformation. As artificial intelligence reshapes computational capabilities and user expectations evolve across smartphones, tablets, laptops, and cloud platforms, consumer needs are shifting toward smarter, more intuitive, and more secure computing experiences. This position sits at the intersection of product management and marketing strategy, responsible for translating market opportunities into compelling positioning and messaging for HP's consumer PC portfolio.

What You'll Do

• Develop comprehensive product marketing strategies for consumer PC products informed by market research, competitive intelligence, and customer insights
• Create product positioning, messaging frameworks, and go-to-market plans that resonate with target audiences and drive awareness
• Collaborate with product management, engineering, and design teams to ensure alignment between product capabilities and market messaging
• Conduct competitive analysis and technology trend assessment to identify market opportunities and differentiation points
• Develop marketing collateral, case studies, and content that communicates product benefits to consumers and retail partners
• Track and analyze campaign performance metrics to inform strategy refinement and ROI accountability
• Work cross-functionally with sales, communications, and customer experience teams to support product launches and market announcements

What We're Looking For

• Bachelor's degree in marketing, business, engineering, or related field
• 5+ years of product marketing or product management experience, preferably in consumer technology, personal computers, or related hardware
• Strong analytical and strategic thinking skills with demonstrated ability to translate market data into actionable insights
• Proven experience developing product positioning and go-to-market strategies for technology products
• Excellent written and verbal communication abilities
• Proficiency with marketing analytics tools, consumer research methodologies, and competitive intelligence platforms
• Ability to thrive in fast-paced, collaborative, matrix-oriented environments
• Deep knowledge of the consumer PC market, device categories, and evolving technology trends

About HP Inc.

HP Inc. is a leading global technology company designing and manufacturing personal computers, printers, and related devices and services. The company is committed to innovation that delivers personal, intelligent technology experiences that drive positive outcomes for individuals, businesses, and society.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.