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Lifecycle Marketing Specialist

  • Company: People First
  • Location: London, UK
  • Salary: £44,096–£66,497/yr
  • Full Time
  • Company site
  • £44,096–£66,497/yr

People First at a glance

SEC filings mentioning "People First": 2,350search EDGAR

Registered healthcare provider organization (Skilled Nursing Facility) — via CMS NPPES

Lifecycle Marketing Specialist
People First
London, UK

What This Role Involves

The Lifecycle Marketing Specialist will focus on managing customer journeys and campaigns within Salesforce Marketing Cloud. Responsibilities include creating personalized email communications, setting up automated workflows using Journey Builder, and ensuring seamless integration with CRM systems to enhance the overall customer experience.

Day-to-Day Responsibilities

  • Develop and execute lifecycle marketing strategies that align with business objectives.
  • Create engaging content for various stages of the customer journey, including welcome emails, nurture campaigns, and re-engagement efforts.
  • Maintain and optimize existing email templates to improve open rates and click-through rates.
  • Analyze campaign performance data using Salesforce Marketing Cloud tools and provide actionable insights.
  • Collaborate with cross-functional teams such as Sales, Product, and Customer Success to ensure alignment on customer engagement initiatives.

What You Bring

  • Proven experience in lifecycle marketing and CRM systems.
  • Familiarity with Salesforce Marketing Cloud and Journey Builder is essential.
  • Strong understanding of email marketing best practices, including segmentation and personalization techniques.
  • Able to manage multiple projects simultaneously while maintaining high standards for quality and consistency.
  • Demonstrated ability to analyze data and use insights to drive strategic decisions in campaign planning.

Working at People First

This is a full-time position based in London, UK. The role offers flexibility with hybrid working options available. You will join an innovative team dedicated to delivering exceptional customer experiences through cutting-edge marketing technologies and practices. This 12-month temporary contract has the potential for extension.

Applying for This Role

The salary range for this position is £21.20 - £31.97 per hour (£41,340 - £62,342 per annum equivalent). To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

Apply on company site

You’ll finish your application on the employer’s website. We don’t ask for a resume on this page.

Terms used in this posting

hybrid
A work arrangement combining both in-office and remote/at-home work, typically on a set schedule.

Working in London, UK

Weather right now in London, UK: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind: · Pollen:

London is the capital and largest city of England and the United Kingdom, with a population of 9.1 million people in 2024. Its wider metropolitan area is the largest in Western Europe, with a population of 15.4 million. London stands on the River Thames in southeast England, at the head of a 50-mile (80 km) tidal estuary down to the North Sea, and has been a major settlement for nearly 2,000 years. Its ancient core and financial centre, the City of London, was founded by the Romans as Londinium and has retained its medieval boundaries. The City of Westminster, to the west of the City of London

England is a country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and more than 100 smaller adjacent islands. England shares a land border with Scotland to the north and another land border with Wales to the west, and is surrounded by the North Sea to the east, the English Channel to the south, the Celtic Sea to the south-west, and

🇬🇧 Relocation safety for United Kingdom: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in United Kingdom: 4.7%via World Bank

GDP per capita in United Kingdom: $57,602via World Bank

Consumer price inflation in United Kingdom: 3.9% (annual) — via World Bank

Real GDP growth in United Kingdom: 1.4% (annual) — via World Bank

Average hours worked per year in United Kingdom: 1,533via OECD

Locally, the most commonly reported issue recently was Other theftvia UK Police data

Median full-time annual pay in London: £44,370via ONS ASHE

  • Elevation 18m (59 ft)

Source: Wikipedia (state)

Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.

Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.

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Listing facts

  • Role Lifecycle Marketing Specialist
  • Employer People First
  • Location London, UK
  • Type Full Time
  • Pay (from listing) £44,096–£66,497/yr
  • Posted July 20, 2026
  • Apply by August 20, 2026
  • Country United Kingdom
  • Overview Full job description on this page (279 words)

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Lifecycle Marketing Specialist People First · London, UK · £44,096–£66,497/yr