- Company: King River Capital Group
- Location: Santa Cruz, California
- Salary: Pay not listed
King River Capital Group at a glance
VP, Corporate Marketing - FinTech Growth & AI at King River Capital Group in Santa Cruz, California
Role Overview
King River Capital Group is seeking a Vice President of Corporate Marketing to unify its market narrative and brand architecture. This role will be pivotal in integrating marketing functions, developing brand strategies, and leading corporate communications.
Your Responsibilities
- Unify the company's market narrative and brand architecture
- Integrate various marketing functions to ensure cohesive branding
- Develop and implement comprehensive brand strategies
- Lead corporate communications efforts, ensuring consistent messaging across all platforms
Requirements
- Over 10 years of B2B marketing leadership experience in fintech or SaaS industries
- Strong communication skills and fluency in AI tools
- Proven track record of unifying market narratives and brand architectures
- Experience in integrating marketing functions to support corporate growth
More About King River Capital Group
King River Capital Group is a leading financial technology company based in Santa Cruz, California. We are dedicated to driving innovation and growth through advanced AI tools and strategic marketing initiatives.
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Working in Santa Cruz, California
Weather right now in Santa Cruz, California: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind: · Pollen:
Santa Cruz sits on California’s Pacific coast in Santa Cruz County. California is a large Western U.S. state with more than 39 million residents, bordering Oregon, Nevada, Arizona, and Baja California.
California is a U.S. state in the Western United States that lies on the Pacific Coast. It borders Oregon to the north, and Nevada and Arizona to the east; it also shares an international border with the Mexican state of Baja California to the south. With over 39 million residents across an area of 163,696 square miles (423,970 km2), it is the largest U.S. state by population and third-largest by
🇺🇸 Relocation safety for US: Exercise Normal Caution — via Warnely, CC BY 4.0
National unemployment rate in US: 4.2% — via World Bank
National job openings rate: 4.6% — via BLS JOLTS
Private-sector wage growth (year over year): 3.3% — via FRED
National quits rate: 1.9% — via FRED (BLS JOLTS)
Weekly initial unemployment claims: 208,000 — via FRED
GDP per capita in US: $90,027 — via World Bank
Consumer price inflation in US: 2.9% (annual) — via World Bank
Real GDP growth in US: 2.2% (annual) — via World Bank
Average hours worked per year in US: 1,800 — via OECD
Unemployment rate in California: 5.3% — via U.S. Bureau of Labor Statistics
Cost of living in California: 10.7% above the national average — via BEA
Minimum wage in California: $16.90/hr — via FRED
Real GDP per capita in California: $86,110 — via FRED
Home prices in California (year over year): +1.8% — via FRED
Median household income in Santa Cruz County: $109,266 — via US Census ACS / Data USA
Average commute time in Santa Cruz County: 27 min — via US Census ACS / Data USA
Most common commute in Santa Cruz County: Drove Alone (62%) — via US Census ACS / Data USA
Households with home internet in Santa Cruz County: 94% — via US Census ACS / Data USA
Recent seismic activity: 1 earthquake (M4.5+) within 200km in the last 6 months — largest M4.6 near 1 km SE of Boulder Creek, CA. via USGS
Nearby green space: 11 parks within 1.5km — closest is SCOPE Park. via OpenStreetMap
Nearby history: Hinds, A. J., House, listed 1983 (177m away) — via National Register of Historic Places
Typical climate: average high 70°F / low 48°F year-round (summers around 75°F, winters around 42°F) — via NOAA 1991-2020 Normals
Walkability: Most walkable — via EPA National Walkability Index
Typical rent nearby: $3,298/mo · $4,214/mo — via HUD Fair Market Rents
- Elevation 8m (26 ft)
Source: Wikipedia (state)
Build the skills for this role
Prioritize fintech go-to-market, growth marketing, executive storytelling, and AI product literacy. Build measurement discipline (pipeline, brand lift) and cross-functional influence with product, sales, and leadership. No certification list was supplied for this role family.
Prepare cases on fintech growth funnels, AI narrative risk, and corporate vs. product marketing tradeoffs. Bring metrics from past campaigns and a point of view on how King River Capital Group might scale brand and demand from Santa Cruz.
Strong fit if you lead corporate marketing for growth-stage fintech, can own AI-era messaging, and prefer on-site presence in Santa Cruz rather than remote. Thin public company data means research King River Capital Group’s focus before applying.
Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.
Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.
Listing facts
- Role VP, Corporate Marketing – FinTech Growth & AI
- Employer King River Capital Group
- Location Santa Cruz, California
- Type Full Time
- Pay (from listing) Pay not listed
- Posted July 21, 2026
- Apply by August 21, 2026
- Country United States
- Overview Full job description on this page (197 words)
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