- Company: Draft Kings
- Location: Boston, Massachusetts
- Salary: $83,600/yr
Draft Kings at a glance
draftkings.comSEC filings mentioning "DraftKings": 827 · SIC industry: Services-Miscellaneous Amusement & Recreation — search EDGAR
Most recent 8-K (material company event) filed: Jun 26, 2026 — view filing
Private funding round disclosed to the SEC: $228.7M offering (filed 2025-11-05) — Form D filing
1,515 employees covered under a retirement plan (2021 filing) — via DOL Form 5500 / EFAST2
DraftKings (draftkings.com) is hiring a Senior Social Marketing Associate. Public listing data here is limited to the company domain; treat this as an on-site Boston role with the brand’s consumer-facing social presence as the core context.
Senior Social Marketing Associate at DraftKings in Boston, Massachusetts
About This Position
The Senior Social Marketing Associate will play a pivotal role in driving social media strategy and execution for DraftKings. This position is full-time and based in Boston, Massachusetts with no remote option.
- Collaborate with cross-functional teams to develop and implement comprehensive social media campaigns
- Analyze performance metrics and adjust strategies accordingly to optimize engagement and reach
- Create engaging content across various platforms including but not limited to Instagram, Twitter, Facebook, and TikTok
- Monitor trends in the industry and leverage them to enhance marketing efforts
- Build and maintain relationships with influencers and brand ambassadors
Day-to-Day Responsibilities
The role involves a dynamic mix of creative content development, data analysis, and strategic planning. The ideal candidate will be able to juggle multiple projects while maintaining a high level of quality in their work.
- Create and manage social media calendars
- Write compelling copy for posts, stories, and ads
- Run A/B tests on various content types to determine what works best with the target audience
- Respond to user comments and messages in a timely manner
- Stay updated with the latest social media trends and tools
What We're Looking For
We are seeking an experienced Senior Social Marketing Associate who is passionate about digital marketing, has strong analytical skills, and can deliver results-driven campaigns. A portfolio showcasing previous work is highly recommended.
- A minimum of 5 years of experience in social media marketing
- Proven track record of increasing brand awareness and engagement through social media channels
- Expertise in content creation, copywriting, and visual design
- Familiarity with social media analytics tools such as Sprout Social or Hootsuite
- Strong understanding of SEO principles and how they apply to social media marketing
About the Company
DraftKings is an innovative sports betting company that leverages technology to provide a seamless and enjoyable user experience. Our teams are passionate about using AI to drive smarter decisions, enhance customer experiences, and unlock new possibilities.
- AI-driven decision-making processes
- Innovative use of emerging technologies
- A fast-paced, dynamic environment that values creativity and collaboration
Applying for This Role
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Working in Boston, Massachusetts
Weather right now in Boston, Massachusetts: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind: · Pollen:
Massachusetts’s capital, Boston, anchors New England’s cultural and financial life. The city covers about 48.4 sq mi with roughly 675,647 residents (2020 census). Expect a dense urban commute pattern for this non-remote role in Suffolk County.
Massachusetts, officially the Commonwealth of Massachusetts, is a state in the New England region of the Northeastern United States. It borders the Atlantic Ocean and the Gulf of Maine to its east, Connecticut and Rhode Island to its south, New Hampshire and Vermont to its north, and New York to its west. Massachusetts is the seventh-smallest state by land area. With an estimated population of ove
🇺🇸 Relocation safety for US: Exercise Normal Caution — via Warnely, CC BY 4.0
National unemployment rate in US: 4.2% — via World Bank
Private-sector wage growth (year over year): 3.1% — via FRED
National quits rate: 1.9% — via FRED (BLS JOLTS)
Weekly initial unemployment claims: 197,000 — via FRED
GDP per capita in US: $90,027 — via World Bank
Consumer price inflation in US: 2.9% (annual) — via World Bank
Real GDP growth in US: 2.2% (annual) — via World Bank
Average hours worked per year in US: 1,800 — via OECD
Cost of living in Massachusetts: 5.8% above the national average — via BEA
Minimum wage in Massachusetts: $15.00/hr — via FRED
Real GDP per capita in Massachusetts: $90,044 — via FRED
Home prices in Massachusetts (year over year): +4.2% — via FRED
Median household income in Suffolk County: $92,859 — via US Census ACS / Data USA
Average commute time in Suffolk County: 31 min — via US Census ACS / Data USA
Most common commute in Suffolk County: Drove Alone (35%) — via US Census ACS / Data USA
Households with home internet in Suffolk County: 92% — via US Census ACS / Data USA
Nearby history: Ames Building, listed 1974 (30m away) — via National Register of Historic Places
Typical climate: average high 59°F / low 39°F year-round (summers around 80°F, winters around 20°F) — via NOAA 1991-2020 Normals
Walkability: Most walkable — via EPA National Walkability Index
Typical rent nearby: $2,476/mo · $2,941/mo — via HUD Fair Market Rents
- Elevation 29m (95 ft)
Source: Wikipedia (state)
Build the skills for this role
Build depth in social strategy, paid/organic channel ops, creative briefing, analytics, and compliance-aware brand voice. No certification resources were provided for this listing.
- Walk through a social campaign you owned end-to-end (brief → publish → measure).
- Explain how you prioritize channels and content for a consumer brand.
- Show how you use metrics to iterate posts and creative.
- Discuss collaboration with legal/brand on sensitive categories.
Strong fit if you have senior-level social marketing experience, can operate in a high-visibility consumer brand context, and prefer on-site work in Boston over remote.
Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.
Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.
Listing facts
- Role Senior Social Marketing Associate
- Employer Draft Kings
- Location Boston, Massachusetts
- Type Full Time
- Pay (from listing) $83,600/yr
- Posted August 1, 2026
- Apply by September 1, 2026
- Country United States
- Overview Full job description on this page (400 words)
Facts above come from this job record on Get A Job.AI — not copied from third-party review sites.
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