Director / Senior Director, Retail Media Paid Search

Harvest Group is seeking a Director or Senior Director of Retail Media Paid Search to lead strategic initiatives across one of the retail industry's fastest-growing channels. This full-time role is based in the United States and offers the opportunity to drive performance and growth for Fortune 500 brands at scale.

About the Role

As Director of Retail Media Paid Search, you'll own the strategy, execution, and optimization of paid search campaigns across major retail media networks. You'll lead a team managing multi-million-dollar budgets, set best practices for campaign performance, and partner directly with brand clients to deliver measurable ROI. This is a high-visibility role where your decisions impact both agency performance and client success across the retail media landscape.

What You'll Do

• Lead strategy and execution for retail media paid search campaigns on platforms like Walmart Media Group, Amazon Advertising, Target Plus, and other major retail networks
• Oversee team management, mentoring, and hiring to build high-performing paid search units
• Develop and implement bidding strategies, budget allocation frameworks, and performance optimization methodologies
• Manage client relationships at the executive level, presenting insights, forecasts, and strategic recommendations
• Drive innovation in measurement, attribution, and reporting approaches specific to retail media channels
• Collaborate with creative, social, and commerce teams to integrate paid search within broader retail marketing strategies
• Establish and maintain performance standards, KPIs, and quality assurance processes

What We're Looking For

• 7+ years of paid search or performance marketing experience, with at least 3+ years in a leadership or senior role
• Proven expertise managing retail media platforms (Walmart, Amazon, Target, Costco, or similar networks)
• Deep knowledge of bid management, campaign architecture, and conversion optimization
• Track record building and scaling high-performing teams
• Strong analytical skills with the ability to develop insights and communicate complex data to clients
• Client-facing experience managing relationships with major brands or agencies
• Strategic mindset combined with hands-on execution capability

About Harvest Group

Since 2006, Harvest Group has been an integrated commerce agency partnering with the world's most recognized consumer brands to succeed in retail media, e-commerce, and social platforms. We work across leading retailers including Walmart, Sam's Club, Target, Amazon, Costco, and Kroger, helping brands navigate the intersection of in-store and digital commerce to drive growth and market share.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.