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Senior Product Marketing Manager, Core & Lending

Altruist at a glance

SEC filings mentioning "Altruist": 8search EDGAR

Source: Wikipedia

Altruist

Join Altruist as a Senior Product Marketing Manager for Core & Lending in San Francisco, California. In this full-time role, you'll lead go-to-market strategy and product positioning for our wealth management platform, working at the intersection of product development and customer acquisition to help financial advisors deliver better outcomes.

About the Role

You'll own the product marketing strategy for Core & Lending, two mission-critical pillars of Altruist's platform. This is a senior leadership position where you'll shape how we communicate our value to financial advisors and wealth management firms nationwide, translating complex AI-driven capabilities into compelling narratives that drive adoption and engagement.

What You'll Do

  • Develop and execute comprehensive go-to-market strategies for Core & Lending products, including positioning, messaging, and launch plans
  • Create compelling product narratives and marketing materials that resonate with wealth professionals and their clients
  • Work cross-functionally with Product, Sales, and Customer Success teams to align messaging and maximize market impact
  • Conduct market research and competitive analysis to identify positioning opportunities in the wealth management space
  • Manage product launches, campaigns, and promotional initiatives that drive awareness and conversion
  • Analyze marketing performance metrics and optimize strategies based on customer feedback and market data
  • Establish thought leadership and content strategy around Core & Lending innovations

What We're Looking For

  • 7+ years of product marketing experience, with demonstrated success in B2B SaaS or fintech
  • Proven expertise in go-to-market strategy, product positioning, and launch execution
  • Strong understanding of wealth management, financial services, or adjacent industries
  • Excellent written and verbal communication skills with the ability to simplify complex concepts
  • Analytical mindset with data-driven decision making
  • Experience collaborating with product, engineering, and sales teams in cross-functional environments
  • Ability to thrive in a fast-paced, evolving startup environment

About Altruist

Altruist is transforming the multi-trillion dollar wealth management industry through an AI-powered platform designed for financial advisors. We partner with wealth professionals across the country to help them grow their businesses, optimize time and resources, and ultimately deliver superior outcomes for their clients. Our mission is to make financial advice better, more accessible, and more impactful.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

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Working in San Francisco, California

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San Francisco, officially the City and County of San Francisco, is the fourth-most populous city in California and the 17th-most populous in the United States, with a population of 826,079 in 2025. Among U.S. cities with a population of 200,000 or more, San Francisco is ranked first by per capita income, second by population density, and sixth by aggregate income as of 2024. Some 4.6 million residents live in the city's metropolitan statistical area, which is the 13th-largest in the United States. Around 9.2 million live in the San Jose–San Francisco–Oakland combined statistical area, the fift

California is a U.S. state in the Western United States that lies on the Pacific Coast. It borders Oregon to the north, and Nevada and Arizona to the east; it also shares an international border with the Mexican state of Baja California to the south. With over 39 million residents across an area of 163,696 square miles (423,970 km2), it is the largest U.S. state by population and third-largest by

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

Recent seismic activity: 2 earthquakes (M4.5+) within 200km in the last 6 months — largest M5.6 near 11 km N of Redwood Valley, CA. via USGS

Nearby green space: 9 parks within 1.5km — closest is Union Square (0m). via OpenStreetMap

Walkability: Most walkable (19.2/20) — via EPA National Walkability Index

  • Elevation 38m (125 ft)

Source: Wikipedia (state)

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