- Company: Experian
- Location: London, UK
- Salary: Pay not listed
- Work type: Remote
Experian — company details are preparing and update automatically in a few seconds (or refresh).
Join Experian as a Senior Product Marketing Manager based in London, UK, working remotely to drive market positioning and adoption of our innovative financial and data solutions. This full-time role combines strategic thinking with hands-on execution to shape how the market perceives and engages with Experian's products.
About the Role
You'll lead the end-to-end marketing strategy for key product lines, translating complex data and technology offerings into compelling market narratives. Working across a dynamic team spanning marketing, product, and technology, you'll own positioning, messaging architecture, and go-to-market campaigns that resonate with enterprise and consumer audiences. This is a high-impact opportunity to influence how Experian is perceived in a competitive landscape where clarity and differentiation matter.
Key Responsibilities
- Develop and refine product positioning, messaging frameworks, and competitive differentiation strategies
- Lead the creation and execution of go-to-market campaigns for product launches and feature releases
- Collaborate with Product, Engineering, and Sales to understand market opportunities and customer pain points
- Conduct market research and competitor analysis to inform strategic planning and messaging
- Manage marketing content and collateral that communicate value propositions across channels
- Drive customer engagement through case studies, webinars, and thought leadership initiatives
- Measure campaign performance and use data-driven insights to optimise future activities
What You Bring
- 5+ years of product marketing experience, ideally in B2B technology, financial services, or data-driven sectors
- Proven track record developing product positioning and delivering successful go-to-market strategies
- Strong analytical skills with the ability to interpret data and translate it into clear, actionable insights
- Excellent written and verbal communication; ability to distil complex topics for diverse audiences
- Collaborative mindset and experience working effectively across product, sales, and technical teams
- Strategic thinking combined with practical project management and execution capability
- Familiarity with marketing tools, analytics platforms, and campaign management systems
About Experian
Experian is a global data, analytics, and technology company serving individuals and organisations worldwide. We believe in the power of data to help people and businesses make better decisions, unlock opportunity, and succeed. Our teams are committed to delivering innovative solutions that solve real-world problems and drive measurable impact across financial services, identity verification, and consumer data.
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Listing facts
- Role Senior Product Marketing Manager
- Employer Experian
- Location London, UK · Remote-friendly
- Type Full Time
- Pay (from listing) Pay not listed
- Posted July 11, 2026
- Apply by August 10, 2026
- Country United Kingdom
- Overview Full job description on this page (375 words)
Facts above come from this job record on Get A Job.AI — not copied from third-party review sites.
Typical work in Product Marketing Manager
Independent occupational context from O*NET (U.S. public-domain labor data). This is about the occupation, not a rewrite of this employer's posting.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Compile lists describing product or service offerings.
- Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
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Occupation family: Product Marketing Manager
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