- Full Time
- Milwaukee, Milwaukee County
Direct Supply at a glance
SEC filings mentioning "Direct Supply": 687 — search EDGAR
Direct Supply
Direct Supply is seeking a Product Marketing Manager to join its Milwaukee, Milwaukee County team on a full‑time basis.
About the Role
As a Product Marketing Manager at Direct Supply, you will drive the go‑to‑market strategy and commercial growth for a defined product portfolio and market segment. You will partner with product, sales, and customer experience teams to bring innovative healthcare solutions to seniors and their caregivers.
What You'll Do
- Conduct market research and customer insights to inform product positioning and messaging.
- Develop comprehensive launch plans that align with business objectives and timelines.
- Create sales enablement tools, including product sheets, demo scripts, and training materials.
- Monitor competitive activity and adjust strategies to maintain market advantage.
- Measure campaign performance using key metrics and optimize tactics for improved ROI.
- Collaborate with cross‑functional stakeholders to ensure consistent branding and messaging across channels.
- Support pricing strategies and discount structures that reflect value and market dynamics.
What We're Looking For
- Bachelor’s degree in Marketing, Business, or a related field; advanced degree preferred.
- Proven experience in product marketing, preferably within healthcare, technology, or B2B environments.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent written and verbal communication abilities for crafting compelling narratives.
- Project management expertise, including the ability to juggle multiple initiatives simultaneously.
- Familiarity with digital marketing tactics, CRM platforms, and analytics tools.
- Customer‑centric mindset with a passion for improving outcomes for seniors and caregivers.
About Direct Supply
Direct Supply is a leader in healthcare technology, dedicated to building products, solutions, and platforms that enhance the lives of millions of seniors and those who care for them. The company fosters a collaborative environment where innovation is encouraged and employees are empowered to make a meaningful impact.
How to Apply
To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
To apply for this job please visit www.adzuna.com.
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Working in Milwaukee, Milwaukee County
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Wisconsin is a state in the Upper Midwest and Great Lakes regions of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michigan to the northeast, and Lake Superior to the north. With a population of about 6 million, and an area of about 65,500 square miles (170,000 km2), Wisconsin is the 21st-largest state by population an
- Elevation 191m (627 ft)
Source: Wikipedia (state)
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