- Company: Abbott
- Location: United States (nationwide)
- Salary: $99,300–$198,700/yr
Abbott — company details are preparing and update automatically in a few seconds (or refresh).
Abbott is hiring a Product Marketing Manager specializing in TAVI (Transcatheter Aortic Valve Implantation) technology for a full-time role in the United States. This is your opportunity to lead the commercial strategy for one of Abbott's most advanced cardiac interventional platforms, partnering across clinical, sales, and business teams to drive market success.
About the Role
As a Product Marketing Manager for TAVI at Abbott, you'll drive the strategic marketing initiatives that bring innovative heart valve solutions to patients worldwide. This role sits at the intersection of clinical expertise, sales enablement, and market intelligence—where your marketing strategy directly impacts patient outcomes and Abbott's competitive position in interventional cardiology.
What You'll Do
- Develop and execute comprehensive go-to-market strategies for TAVI products, including messaging, positioning, and differentiation
- Lead product launch campaigns and coordinate cross-functional efforts with clinical, sales, regulatory, and commercial teams
- Conduct competitive analysis and market research to inform product strategy and identify growth opportunities in the interventional cardiology space
- Create marketing materials, case studies, clinical evidence summaries, and sales collateral that communicate product benefits to healthcare providers
- Manage product marketing budgets and measure campaign effectiveness through key performance indicators
- Build and maintain relationships with key opinion leaders, clinical advisors, and hospital systems
- Support sales teams with training, tools, and marketing resources to accelerate adoption of TAVI solutions
What We're Looking For
- Bachelor's degree in marketing, business, life sciences, or related field
- 5+ years of product marketing or marketing management experience
- Experience in the medical device industry, cardiovascular sector, or healthcare marketing preferred
- Strong project management and cross-functional collaboration skills
- Excellent written and verbal communication abilities
- Analytical mindset with ability to interpret market data and translate insights into strategy
- Familiarity with digital marketing, content strategy, and marketing automation tools
About Abbott
Abbott is a global healthcare leader dedicated to improving lives across all life stages. With a portfolio spanning diagnostics, medical devices, nutritional products, and pharmaceuticals, Abbott reaches patients in over 160 countries. Our TAVI portfolio represents cutting-edge innovation in treating structural heart disease, expanding treatment options for patients who need them most.
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Listing facts
- Role Product Marketing Manager
- Employer Abbott
- Location United States (nationwide)
- Type Full Time
- Pay (from listing) $99,300–$198,700/yr
- Posted June 30, 2026
- Apply by August 1, 2026
- Country United States
- Overview Full job description on this page (374 words)
Facts above come from this job record on Get A Job.AI — not copied from third-party review sites.
Typical work in Product Marketing Manager
Independent occupational context from O*NET (U.S. public-domain labor data). This is about the occupation, not a rewrite of this employer's posting.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Compile lists describing product or service offerings.
- Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
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Occupation family: Product Marketing Manager
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