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Associate Manager, Brand Strategy & Marketing

  • Company: Mattel
  • Location: El Segundo, California
  • Salary: Pay not listed
  • Full Time
  • Company site
  • Map
  • Pay not listed

Mattel at a glance

corporate.mattel.com
  • Founded 1945
  • Ticker MAT
MAT 13.18 USD -4.08%
  • Revenue $5.35B
  • Net income $397.58M

Investor research: Yahoo Finance · SEC filings

93 employees covered under a retirement plan (2022 filing) — via DOL Form 5500 / EFAST2

Registered as a global legal entity (LEI 549300VELLG24KHTJ564, US) — via GLEIF

FDA medical device clearances: 1 510(k), most recent in 1987via openFDA 510(k)

39,728 Wikipedia views in July 2026 — a rough gauge of public visibility.

Source: Wikipedia · LinkedIn · X

Mattel - El Segundo, California

The Opportunity

The Associate Manager, Brand Strategy & Marketing will assist with defining the long-term brand equity, positioning, and cross-category strategy while also driving day-to-day brand activations in partnership with internal cross-functional teams and external agencies. The role focuses on developing and executing strategies for the Barbie kid business.

Your Responsibilities

  • Assist in defining long-term brand equity, positioning, and cross-category strategy for Barbie kid business
  • Drive day-to-day brand activations in partnership with internal cross-functional teams and external agencies
  • Develop and execute strategies to support the Barbie kid business

Requirements

  • Experience in brand strategy, marketing, or a related field
  • Strong project management skills
  • Ability to work effectively with cross-functional teams and external agencies
  • Excellent communication and presentation skills
  • Demonstrated ability to develop and execute strategies for brands

More About Mattel

Mattel is a leading global toy company that has been creating innovative play experiences for children around the world. As an Associate Manager, Brand Strategy & Marketing at Mattel, you will be part of a dynamic team driving the growth and success of one of our most beloved brands.

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Terms used in this posting

equity
Ownership stake in the company, usually in the form of stock options or RSUs, offered in addition to salary.

What people say about Mattel

Recent news

Aggregated from public discussions and news; opinions are the authors’ own.

Working in El Segundo, California

Weather right now in El Segundo, California: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind: · Pollen:

California is a U.S. state in the Western United States that lies on the Pacific Coast. It borders Oregon to the north, and Nevada and Arizona to the east; it also shares an international border with the Mexican state of Baja California to the south. With over 39 million residents across an area of 163,696 square miles (423,970 km2), it is the largest U.S. state by population and third-largest by

Note: US observes a public holiday on Sep 7 — Labour Day.

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

Private-sector wage growth (year over year): 3.1%via FRED

National quits rate: 2.0%via FRED (BLS JOLTS)

Weekly initial unemployment claims: 206,000via FRED

GDP per capita in US: $90,027via World Bank

Consumer price inflation in US: 2.9% (annual) — via World Bank

Real GDP growth in US: 2.2% (annual) — via World Bank

Average hours worked per year in US: 1,800via OECD

Cost of living in California: 10.7% above the national averagevia BEA

Minimum wage in California: $16.90/hrvia FRED

Real GDP per capita in California: $86,110via FRED

Home prices in California (year over year): +1.8%via FRED

Median household income in Los Angeles County: $87,760via US Census ACS / Data USA

Average commute time in Los Angeles County: 31 minvia US Census ACS / Data USA

Most common commute in Los Angeles County: Drove Alone (65%) — via US Census ACS / Data USA

Households with home internet in Los Angeles County: 93%via US Census ACS / Data USA

Nearby history: El Segundo Woman’s Club, listed 2023 (252m away) — via National Register of Historic Places

Typical climate: average high 71°F / low 55°F year-round (summers around 77°F, winters around 48°F) — via NOAA 1991-2020 Normals

Walkability: Above average walkablevia EPA National Walkability Index

Typical rent nearby: $2,085/mo · $2,601/movia HUD Fair Market Rents

  • Elevation 33m (108 ft)

Source: Wikipedia (state)

Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.

Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.

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Listing facts

  • Role Associate Manager, Brand Strategy & Marketing
  • Employer Mattel
  • Location El Segundo, California
  • Type Full Time
  • Pay (from listing) Pay not listed
  • Posted August 20, 2026
  • Apply by September 20, 2026
  • Country United States
  • Overview Full job description on this page (223 words)

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corporate.mattel.com

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Associate Manager, Brand Strategy & Marketing Mattel · El Segundo, California