Product Associate – Employee Activation

Join Baylor Scott & White Health as a Product Associate focused on Employee Activation in Lansing. This full-time role supports our mission to transform how employers and their teams engage with health and wellness solutions.

About the Role

As a Product Associate for Employee Activation, you'll play a key role in driving engagement strategies that help employees discover and maximize the value of their health benefits and wellness programs. You'll work cross-functionally to understand employee needs, identify barriers to benefit adoption, and develop approaches that increase utilization and satisfaction across diverse employee populations.

What You'll Do

• Collaborate with product, operations, and employer partners to research employee activation barriers and opportunities
• Support the development and implementation of employee engagement campaigns and communications
• Gather and analyze feedback from employees and employers to inform product improvements
• Assist in tracking key metrics related to plan adoption, engagement, and employee satisfaction
• Help coordinate with vendors and health partners to improve the employee experience
• Contribute to documentation and process improvements that scale activation efforts

What We're Looking For

• Strong written and verbal communication skills with the ability to engage diverse audiences
• Demonstrated interest in healthcare, employee benefits, or health technology
• Analytical mindset with comfort working with data and identifying trends
• Ability to manage multiple priorities and work effectively in a cross-functional environment
• Detail orientation and strong organizational skills
• Bachelor's degree or equivalent professional experience

About Baylor Scott & White Health

Baylor Scott & White Health is a pioneering healthcare system focused on solving critical challenges in how employers and employees engage with health coverage. We recognize that while employers fund significant portions of healthcare spending in the U.S., employees often struggle to navigate and coordinate their benefits across fragmented digital platforms and provider networks. We're developing innovative solutions that make health benefits more accessible and impactful for working families.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.