Head of Media and Marketing

Root Access is seeking a Head of Media and Marketing in New York City to lead strategic brand storytelling and content development. This full-time position combines hands-on creative expertise with leadership responsibility, ideal for an accomplished content professional ready to shape broader marketing vision and business impact.

About the Role

You will direct the development and execution of compelling media and marketing campaigns that define Root Access's brand presence across all channels. This role demands both strategic leadership and hands-on execution—you'll oversee creative production in video, photography, design, copywriting, and social platforms while building marketing plans, managing creative workflows, and ensuring brand consistency throughout your campaigns.

What You'll Do

• Develop and execute comprehensive marketing strategies and campaigns that build brand awareness and engagement
• Lead video production and multimedia creative projects from concept through final delivery
• Direct visual design, written content, and messaging across marketing materials, social channels, and product communications
• Plan, build, and launch campaigns aligned with business objectives and audience interests
• Establish quality standards, manage creative timelines, and coordinate with internal teams on content execution
• Measure campaign performance and refine strategies based on data and market insights

What We're Looking For

• Proven expertise in video production, creative direction, or multimedia content development
• Demonstrated ability to develop and execute marketing strategies and campaigns
• Strong visual storytelling skills and proficiency with design and production tools
• Leadership experience managing creative teams or owning large-scale projects
• Excellent written and verbal communication with the ability to craft compelling brand narratives
• Strategic mindset combined with strong hands-on execution ability

About Root Access

Root Access is committed to innovative storytelling and meaningful brand engagement. We're looking for a leader who brings both creative excellence and strategic vision to drive our media and marketing forward.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.