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Store Manager

  • Company: REI
  • Location: Birmingham, Alabama
  • Salary: $30/hr
  • Full Time
  • Company site
  • $30/hr

REI at a glance

rei.com

SEC filings mentioning "REI": 4,025search EDGAR

56 employees covered under a retirement plan (2024 filing) — via DOL Form 5500 / EFAST2

Store Manager at REI - Birmingham, Alabama

Position Summary

The Retail Store Manager will oversee daily operations of REI's store in Birmingham, Alabama. This role involves managing a retail profit center with sales volume ranging from $5 to $30 million annually. As the leader of the store, you'll foster a sales culture and ensure that customer service standards are met. You'll also lead teams through organizational changes and support Sales Managers and Shop Service Managers in developing staff.

Your Responsibilities

  • Drive daily operations to meet financial goals and enhance customer experience
  • Create and reinforce a sales-driven culture within the store
  • Ensure prompt service and that customer expectations are consistently met
  • Guide teams through organizational changes, ensuring smooth transitions
  • Support Sales Managers and Shop Service Managers in developing staff

Requirements

  • Minimum of 5 years of retail management experience
  • Proven track record in sales leadership and customer service
  • Strong communication, leadership, and problem-solving skills
  • A passion for outdoor activities and a deep understanding of REI's mission and values
  • Ability to work flexible hours, including evenings and weekends as needed

About the Company

REI is committed to providing high-quality outdoor gear and apparel while fostering an inclusive community. Our team members enjoy a collaborative environment that encourages personal growth and professional development.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

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You’ll finish your application on the employer’s website. We don’t ask for a resume on this page.

Working in Birmingham, Alabama

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

Private-sector wage growth (year over year): 3.1%via FRED

National quits rate: 1.9%via FRED (BLS JOLTS)

Weekly initial unemployment claims: 197,000via FRED

GDP per capita in US: $90,027via World Bank

Consumer price inflation in US: 2.9% (annual) — via World Bank

Real GDP growth in US: 2.2% (annual) — via World Bank

Average hours worked per year in US: 1,800via OECD

About this role & career path

Traits that fit this role

  • Initiative
  • Self-Confidence
  • Leadership Orientation
  • Perseverance
  • Adaptability

Source: O*NET Work Styles (Distinctiveness Rank).

Typical preparation needed: Job Zone 4: Considerable Preparation Needed. Most of these occupations require a four-year bachelor's degree, but some do not. — via O*NET

Industry news

Source: O*NET (public-domain bulk data)

Salary & compensation

Workers in Management occupations earn a national median of $86,012via US Census ACS / Data USA

Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.

Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.

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Listing facts

  • Role Store Manager
  • Employer REI
  • Location Birmingham, Alabama
  • Type Full Time
  • Pay (from listing) $30/hr
  • Posted August 1, 2026
  • Apply by September 2, 2026
  • Country United States
  • Overview Full job description on this page (233 words)

Facts above come from this job record on Get A Job.AI — not copied from third-party review sites.

Typical work in Store Manager

Independent occupational context from O*NET (U.S. public-domain labor data). This is about the occupation, not a rewrite of this employer's posting.

  • Review financial statements, sales or activity reports, or other performance data to measure productivity or goal achievement or to identify areas needing cost reduction or program improvement.
  • Direct and coordinate activities of businesses or departments concerned with the production, pricing, sales, or distribution of products.
  • Direct administrative activities directly related to making products or providing services.
  • Prepare staff work schedules and assign specific duties.
  • Direct or coordinate financial or budget activities to fund operations, maximize investments, or increase efficiency.
  • Plan or direct activities, such as sales promotions, that require coordination with other department managers.

Source: O*NET

Employer website

rei.com

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Occupation family: Store Manager

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Store Manager REI · Birmingham, Alabama · $30/hr