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VP/Director, Social Strategy — Culture – First Earned Media

  • Company: Publicis Groupe Holdings B.V
  • Location: New York, New York
  • Salary: $268,320–$430,560/yr
  • Full Time
  • Company site
  • $268,320–$430,560/yr

Publicis Groupe Holdings B.V at a glance

publicisgroupebv.com

SEC filings mentioning "Publicis Groupe Holdings B.V": 1search EDGAR

Registered as a global legal entity (LEI 2138008XNLSR4MGFOW40, NL) — via GLEIF

Vice President/Director, Social Strategy — Culture-First Earned Media (New York)
Publicis Groupe Holdings B.V - New York, New York

Position Summary

We are seeking a Vice President or Director, Social Strategy to join our team at Publicis Groupe in New York. This role will be integral in partnering with creative, social listening, influencer, PR, and brand teams across a growing beauty portfolio. You will translate cultural insights into compelling creative perspectives and ensure that all strategies are centered around social-first thinking from ideation through execution.

What You'll Do

  • Translate cultural insights into strong creative points of view (POVs)
  • Develop social and content strategies aligned with business objectives
  • Lead the development of influencer partnerships and campaigns
  • Ensure all social-first thinking is integrated from ideation through execution
  • Partner closely with cross-functional teams to drive brand awareness and engagement

Who We're Looking For

We are looking for a strategic thinker with a passion for culture, social media trends, and influencer marketing. You should have a proven track record of developing and executing successful social media strategies that align with business goals. Strong leadership skills, excellent communication abilities, and the ability to work in a fast-paced environment are essential.

  • 5+ years of experience in social strategy or related field
  • Demonstrated success in translating cultural insights into compelling creative strategies
  • Experience leading cross-functional teams
  • Strong understanding of social media trends and influencer marketing
  • Excellent communication and leadership skills

About Publicis Groupe Holdings B.V

Publicis Groupe is a global advertising and communications company with a diverse portfolio of brands. Our mission is to create impactful, culture-first campaigns that resonate with audiences worldwide. Join us in shaping the future of social strategy for our beauty clients.

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Working in New York, New York

Weather right now in New York, New York: checking… · Local time: · Air quality: · Daylight: · UV index: · Wind: · Pollen:

Grand Central Terminal is a commuter rail terminal at 42nd Street and Park Avenue in Midtown Manhattan, New York City. Grand Central is the southern terminus of the Metro-North Railroad's Harlem, Hudson and New Haven Lines, serving the northern parts of the New York metropolitan area. It also serves the Long Island Rail Road through Grand Central Madison, a 16-acre (6.5 ha) addition to the station located underneath the Metro-North tracks, built from 2007 to 2023. The terminal also connects to the New York City Subway at the Grand Central–42nd Street station. The terminal is the third-busiest

Note: US observes a public holiday on Sep 7 — Labour Day.

🇺🇸 Relocation safety for US: Exercise Normal Cautionvia Warnely, CC BY 4.0

National unemployment rate in US: 4.2%via World Bank

National job openings rate: 4.4%via BLS JOLTS

Private-sector wage growth (year over year): 3.1%via FRED

National quits rate: 2.0%via FRED (BLS JOLTS)

Weekly initial unemployment claims: 209,000via FRED

GDP per capita in US: $90,027via World Bank

Consumer price inflation in US: 2.9% (annual) — via World Bank

Real GDP growth in US: 2.2% (annual) — via World Bank

Average hours worked per year in US: 1,800via OECD

Unemployment rate in New York: 4.6%via U.S. Bureau of Labor Statistics

Cost of living in New York: 7.9% above the national averagevia BEA

Minimum wage in New York: $17.00/hrvia FRED

Real GDP per capita in New York: $94,702via FRED

Home prices in New York (year over year): +6.1%via FRED

Median household income in New York County: $104,553via US Census ACS / Data USA

Average commute time in New York County: 31 minvia US Census ACS / Data USA

Most common commute in New York County: Public Transit (44%) — via US Census ACS / Data USA

Households with home internet in New York County: 92%via US Census ACS / Data USA

Nearby history: Sidewalk Clock at 522 5th Avenue, Manhattan, listed 1985 (228m away) — via National Register of Historic Places

Typical climate: average high 62°F / low 48°F year-round (summers around 82°F, winters around 29°F) — via NOAA 1991-2020 Normals

Typical rent nearby: $2,655/mo · $2,910/movia HUD Fair Market Rents

  • Elevation 59m (194 ft)

Job details above are provided by the employer/source. The sections on this page are compiled from public data sources with AI assistance.

Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.

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Listing facts

  • Role VP/Director, Social Strategy — Culture – First Earned Media
  • Employer Publicis Groupe Holdings B.V
  • Location New York, New York
  • Type Full Time
  • Pay (from listing) $268,320–$430,560/yr
  • Posted August 18, 2026
  • Apply by September 17, 2026
  • Country United States
  • Overview Full job description on this page (303 words)

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VP/Director, Social Strategy — Culture – First E… Publicis Groupe Holdings B.V · New York, New York · $268,320–$430,560/yr