Programmatic Advertising Specialist

Programmatic Advertising Specialist at Jellyfish in Cape Town, South Africa

About the Role

Jellyfish is seeking a Programmatic Advertising Specialist to join our dynamic team. As a key member of our digital marketing agency, you will be responsible for driving innovative and effective programmatic strategies that enhance client campaigns. This role requires a blend of technical expertise and creative vision to deliver measurable results.

Responsibilities

• Analyze market trends and competitor activities to inform strategy development
• Develop and execute programmatic advertising campaigns across multiple platforms
• Optimize campaign performance through data analysis and A/B testing
• Collaborate with cross-functional teams including creative, media planning, and client services
• Stay updated on the latest advancements in programmatic technology and practices

Requirements

• Minimum 3 years of experience in programmatic advertising or related field
• Demonstrated ability to manage and optimize large-scale digital campaigns
• Familiarity with major ad tech platforms such as Google Ad Manager, The Trade Desk, and others
• Strong analytical skills with the ability to interpret data and make strategic decisions
• Excellent communication and collaboration skills
• Bachelor’s degree in Marketing, Business Administration, or a related field

Working at Jellyfish

Jellyfish values diverse perspectives and encourages inclusive collaboration. Our team is composed of tech enthusiasts, creative minds, and media experts who work together to empower our clients' digital strategies. We offer a supportive environment where continuous learning and growth are encouraged.

How to Apply

To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.