Founding Growth Marketer

About the Role

This is a rare opportunity to be the first marketing hire at a fast-moving, early-stage AI SaaS startup — and own the growth function entirely. You’ll work directly alongside the founding team to build the growth engine from the ground up: from strategy and positioning to hands-on execution across SEO, paid, content, and PR. This role sits at the heart of how the company tells its story and drives early commercial traction.

What You’ll Do

• Own and execute the inbound growth engine end-to-end — set strategy across all channels including SEO, paid, content, and product marketing

• Build repeatable, scalable marketing playbooks with an AI-automation-first approach

• Track, measure, and report on all campaigns; set KPIs, run experiments, iterate fast, and communicate results across the organisation

• Translate complex technical product capabilities into clear, compelling market-facing messaging

• Work closely with product and founders to shape brand presence across the website, campaigns, and press

• Own paid acquisition across channels — paid social, display, and programmatic

• Research, plan, and execute SEO tactics with a focus on traditional and AI-driven discoverability

• Build and manage press relationships, pitch stories, handle media enquiries, and turn product milestones into meaningful coverage

• Constantly experiment with and identify new growth channels

What We’re Looking For

• Required: You were one of the first marketing hires at an early-stage company, or built the marketing function from scratch

• 1–3 years of experience in growth or product marketing (some early-stage company exposure is a dealbreaker requirement)

• Demonstrated ability to own inbound growth across multiple channels (SEO, paid, content, product marketing) and drive measurable results

• Strong collaboration skills — comfortable working directly with founders and product teams to craft market-facing messaging and positioning

• Proficiency with a modern growth tech stack: analytics, CRM, automation, SEO tools, content platforms, and PR tools

• Comfortable designing, running, and reporting on experiments; genuinely data-driven with a clear KPIs mindset

• Experience building and managing press relationships and turning product milestones into press coverage

• Genuine appetite for AI-powered marketing and building scalable playbooks

Compensation & Benefits

• Salary: $65,000 – $95,000 USD annually

• On-site role based in Berlin, Germany

• Visa sponsorship: Not available

Location

This is an on-site position based in Berlin, Germany. Candidates must already be authorised to work in Germany — visa sponsorship is not provided.