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Be ready to discuss multi-resort brand CRM, Epic Pass–style membership retention, and how you prioritize campaigns when pass sales and winter demand shift. Tie examples to measurable loyalty outcomes.
Strong fit if you lead relationship or loyalty marketing for consumer brands and want HQ work in Broomfield supporting a public mountain-resort portfolio (MTN).
As Senior Manager, Relationship Marketing at Vail Resorts, expect to own guest and passholder lifecycle programs—planning campaigns, coordinating CRM and brand partners, and measuring retention for Epic and resort audiences—working from Broomfield HQ with resort and marketing stakeholders.
Broomfield, Colorado (on-site; not listed as remote), at Vail Resorts headquarters.
Per company overview, 42 mountain resorts in four countries plus lodging and related real estate.
Yes—ticker MTN on the NYSE; founded in 1962.
Website: vailresorts.com
Vail Resorts, Inc. is an American mountain resort company headquartered in Broomfield, Colorado. The company is divided among divisions that own and operate 42 mountain resorts in four countries, along with hotels, lodging, condominiums, and golf courses that comprise property real estate holdings.
Public cache only — not an employee review.
Sr. Manager, Relationship Marketing, Vail Resorts, Broomfield, Colorado About This Position Vail Resorts is seeking an ambitious leader to join our team as a Sr. Manager in Relationship Marketing. At Vail Resorts, we are dedicated to creating the Experience of a Lifetime for both our employees and guests. Our mission is to connect renowned destination resorts with regional and local ski areas through one unrivaled network. Your Responsibilities Develop and implement strategic marketing plans that enhance guest loyalty and engagement across multiple channels. Collaborate with cross-functional teams, including sales, customer service, and product development to ensure seamless integration of marketing initiatives. Analyze market trends and competitor activities to inform marketing strategies and tactics. Create compelling content that resonates with our diverse guest base, utilizing various media formats such as email campaigns, social media, and website updates. What You Bring A minimum of 5 years of experience in marketing, preferably within the hospitality or tourism industry. Proven track record of driving successful marketing initiatives that have positively impacted guest loyalty and engagement metrics. Strong analytical skills with the ability to interpret data and make informed decisions based on insights. Excellent communication and interpersonal skills, capable of working effectively in a team environment as well as independently. Working at Vail Resorts At Vail Resorts, you will be part of a dynamic organization committed to excellence. You will have the opportunity to work with some of the most talented and passionate individuals in the industry. Our culture is built on collaboration, innovation, and continuous improvement. How to Apply To apply, complete your application directly on this page, or you'll be redirected to Vail Resorts' application platform to finish submitting there. Please ensure all required fields are filled out accurately to avoid delays in processing your application.
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