- Full Time
- Toronto, Ontario, Canada
VML Canada (English)
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy’s. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Salesforce QA Analyst (Email Specialist)
- Location: Greater Toronto Area (GTA),
- Employment Type: 6-Month Contract – Maternity Leave Cover
- Target Start Date: July 28, 2026
- Department: Technology / Quality Assurance
Job Summary:
We are seeking a Salesforce Marketing Cloud (SFMC) QA Tester to join our team and ensure the quality and performance of marketing automation campaigns, emails, journeys, and integrations. The ideal candidate will have experience testing SFMC components, including Email Studio, Journey Builder, Automation Studio, and APIs. This role requires strong attention to detail, test case development, and troubleshooting skills to optimize campaign delivery and customer engagement.
Key Responsibilities:
- Develop and execute test plans, test cases, and scripts for Salesforce Marketing Cloud (SFMC).
- Perform functional, integration, regression, and UAT testing across SFMC modules (Email Studio, Journey Builder, Automation Studio, etc.).
- Validate email templates, personalization, dynamic content, AMPscript, and data extensions.
- Test marketing automations, triggers, and audience segmentation logic.
- Identify, document, and track defects using JIRA or other bug-tracking tools.
- Verify API integrations between SFMC and external systems (Salesforce CRM, databases, third-party platforms).
- Ensure compliance with email best practices, deliverability standards, and CAN-SPAM/GDPR regulations.
- Collaborate with marketing, development, and data teams to improve campaign performance and resolve issues.
- Provide feedback and recommendations to optimize workflows, processes, and automation accuracy.
Requirements:
- 2+ years of experience in QA testing for Salesforce Marketing Cloud (SFMC) or related email marketing platforms.
- Hands-on experience testing AMPscript, SSJS, SQL queries, and dynamic content.
- Familiarity with Journey Builder, Automation Studio, Email Studio, and Data Extensions.
- Experience validating SFMC API integrations (REST/SOAP).
- Strong understanding of email rendering across devices, browsers, and email clients.
- Experience with QA tools like JIRA, TestRail, Selenium, or Postman.
- Ability to write and execute SQL queries for data validation in SFMC.
- Knowledge of email deliverability, tracking metrics, and email marketing compliance (CAN-SPAM, GDPR, CASL).
- Excellent attention to detail, problem-solving skills, and ability to work in an Agile environment.
Preferred / Nice-to-Have Qualifications
- Salesforce Marketing Cloud (SFMC): Basic to intermediate knowledge of SFMC (specifically Journey Builder, Email Studio, and Data Extensions) is a major asset to assist in checking journey structures and data targeting accuracy.
- Bilingualism: Professional fluency in both English and French is highly preferred (highly valued for our Montreal/Toronto cross-office operations).
- HTML/CSS Basics: Basic understanding of HTML/CSS code structures as they relate to email layouts to help expedite troubleshooting with development teams.
The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
When you click “Submit Application”, this will send any information you add below to VML. Before you do this, we think it’s a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
To apply for this job please visit job-boards.greenhouse.io.
Terms used in this posting
- hybrid
- A work arrangement combining both in-office and remote/at-home work, typically on a set schedule.
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Toronto is the most populous city in Canada and the capital city of the Canadian province of Ontario. It is located on a harbour at the northwestern shore of Lake Ontario. The city is the fourth-most populous city in North America, behind Mexico City, New York City, and Los Angeles, with a census population of 2,794,356 as of 2021. The Greater Toronto Area (GTA) is constituted of Toronto proper and four surrounding regions, Peel, York, Durham, and Halton, and has a population of 6,712,341, while the Toronto census metropolitan area (CMA), with a somewhat different definition, has a population
Ontario is the southernmost province of Canada. Located in Central Canada, Ontario is the country's most populous province. As of the 2021 Canadian census, it is home to over 14 million people, which is 38.5% of the country's population. Ontario is the second-largest province by total area and the fourth-largest jurisdiction of all the Canadian provinces and territories. It is home to the nation's
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- Elevation 99m (325 ft)
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Accommodations: if you need a workplace accommodation to apply for or perform this job, see ADA.gov or EEOC.gov for guidance on your rights and how to request one.
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