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Field Marketing Manager – Events and Retail

Andersen Corp · Lenexa, Kansas

How to use this kit

Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.

Interview prep

Prepare examples of events and retail programs you owned end-to-end, how you partnered with sales or dealers, and how you measured traffic, leads, or sell-through. Be ready to discuss working with a manufacturing brand in field/hybrid settings (on-site, non-remote).

Fit summary

Strong fit if you like hands-on field marketing for a physical product brand, thrive at events and retail touchpoints, and want Lenexa-based work with a large window manufacturer rather than pure digital growth roles.

Day in the role

As Field Marketing Manager – Events and Retail for Andersen Corp. in Lenexa, expect planning and running trade shows, dealer/retail activations, and in-store or showroom marketing that promote windows and related products. Days mix event logistics, partner coordination, collateral and messaging for retail floors, and on-site support during launches or promotions—grounded in a manufacturer expanding via deals such as Bright Wood.

Skills to emphasize

Build event production, retail merchandising, B2B partner marketing, and field measurement of campaign results. No certification resources were supplied for this listing family.

FAQ from this listing

Is this role remote?

No. The listing is for Lenexa, Kansas, with remote set to off.

What does Andersen Corp. do?

Public business news frames Andersen Corp. as a window/building-products company, including a planned Bright Wood acquisition and substantial profit-sharing payouts.

Where can I read recent company news?

See coverage of the Bright Wood deal and profit sharing via the Business Journals and Twin Cities Business links in the company summary.

Company facts (cached)

Website: andersencorp.com

Public cache only — not an employee review.

Role overview (listing rewrite)

Field Marketing Manager - Events and Retail - Kansas City Andersencorp, Lenexa, Kansas Full Time, No Remote Role Overview Renewal by Andersen of Kansas City has experienced unprecedented growth over the last three years. To maintain this momentum, we are seeking a dynamic Field Marketing Manager to join our Non-Traditional Marketing Department. This role will be crucial in driving events and retail initiatives that support our brand's visibility and customer engagement. Key Responsibilities Develop and execute comprehensive event marketing strategies for trade shows, conferences, and community events. Manage the planning, coordination, and execution of retail displays and promotions in key locations. Analyze market trends and competitor activities to inform strategic decisions. Collaborate with cross-functional teams including sales, product management, and creative services to ensure cohesive brand messaging. Evaluate event and retail performance through metrics such as attendance, engagement, and lead generation. What We're Looking For A minimum of 5 years of experience in field marketing or related roles with a focus on events and retail strategies. Demonstrated success in event planning, coordination, and execution. Excellent project management skills with the ability to handle multiple tasks simultaneously. Strong communication and interpersonal skills for working across departments and external partners. A proven track record of driving customer engagement and brand awareness through marketing initiatives. More About Andersencorp Renewal by Andersen is the largest window and door manufacturer in North America, known for its high-quality products and unmatched services in the home improvement industry. Our team prides itself on a culture of positivity, success, and teamwork, which drives our award-winning leadership and national recognition. How to Apply To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

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Questions to ask them

Generated for personal interview prep · 2026-08-02 UTC · getajob.ai