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Be ready to discuss membership and donor lifecycle design, how you measure experience quality, and examples of aligning charity brand tone with fundraising outcomes. Prepare questions on Swindon team structure and how property visits inform central supporter work.
Strong fit if you enjoy mission-led fundraising operations and translating heritage impact into donor trust—less so if you prefer pure sales quotas over stewardship and experience design.
As Donor Experience Lead based in Swindon, expect to design supporter journeys for National Trust members and donors: stewardship touchpoints, feedback loops, and clearer appeals that connect conservation stories to lasting giving—liaising between fundraising, digital and property teams.
The listing is for Swindon, Wiltshire, and is not marked remote.
It is a conservation charity protecting historic places and nature across England, Wales and Northern Ireland.
No certification resources were supplied for this listing; focus on donor-experience and charity fundraising evidence instead.
Website: nationaltrust.org.uk
The National Trust is a heritage and nature conservation charity and membership organisation in the United Kingdom, operating in England, Wales and Northern Ireland only.
Public cache only — not an employee review.
National Trust - Swindon, Wiltshire What This Role Involves The Donor Experience Lead role at The National Trust in Swindon is focused on enhancing and managing the donor journey from prospecting to stewardship. You will be responsible for creating engaging experiences and inspiring communications that build lasting relationships with supporters, connecting them more deeply with the mission of the National Trust. Responsibilities Create and implement a comprehensive donor experience strategy across all touchpoints. Develop and maintain high-quality content and communications to engage donors throughout their journey. Lead the stewardship program, ensuring personalized and meaningful interactions with existing supporters. Analyze data and feedback to refine strategies and improve donor satisfaction. Collaborate with cross-functional teams to ensure a cohesive and impactful donor experience. Skills & Qualifications Minimum of 5 years’ experience in fundraising or communications, preferably within the charity sector. A proven track record of building and maintaining strong relationships with donors. Excellent written and verbal communication skills. Strong project management and organizational abilities. Familiarity with CRM systems and data analysis tools. Working at The National Trust At The National Trust, we value our employees and offer a supportive work environment where you can make a real difference. We are committed to fostering an inclusive culture that encourages growth and development. Our full-time position is based in Swindon, Wiltshire, with no remote working option. Apply Today To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
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