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Strong fit if you have senior social/community leadership experience and comfort in a large academic health system. On-site LA role; less ideal if you need remote work or pure consumer-brand content without healthcare constraints.
As Director of Social Content and Community at UCLA Health, you would set the voice for social channels, oversee content calendars, and grow patient- and community-facing engagement. Typical work includes briefing writers and creators, aligning posts with clinical and brand standards, monitoring community conversations, and coordinating with communications, marketing, and clinical stakeholders on campaigns and reputation-sensitive topics.
No. The listing is on-site in the Pico Heights / Los Angeles County area.
It is UCLA’s public healthcare system: hospitals, medical education, and primary care across Los Angeles.
Ownership of social content strategy and community engagement, not a pure individual-contributor posting role.
Website: uclahealth.org
UCLA Health is the public healthcare system affiliated with the University of California, Los Angeles, located in Los Angeles, California. It comprises a number of hospitals, UCLA School of Medicine, and an extensive primary care network in the Los Angeles region.
Public cache only — not an employee review.
UCLA Health is hiring a Director of Social Content and Community for our Pico Heights location in Los Angeles County. This full-time, on-site leadership position manages the strategic direction and operational execution of our social media presence across all major platforms, connecting millions of people to our organization. What This Role Involves As Director of Social Content and Community, you'll lead a high-performing team responsible for building and maintaining UCLA Health's voice and presence on social media. You'll develop comprehensive strategies that align with organizational goals, oversee the creation of compelling content, and foster meaningful engagement with our community across all digital channels. What You'll Do Develop and execute social media strategy across platforms, ensuring consistent brand messaging and organizational alignment Lead, mentor, and manage a team of social media professionals and content creators Oversee content planning, creation, and distribution across all major social platforms Monitor analytics, engagement metrics, and audience insights to optimize strategy and performance Build and nurture community relationships through responsive engagement and meaningful dialogue Collaborate with marketing, communications, clinical, and administrative teams to amplify organizational priorities Stay current with social media trends, platform changes, and best practices in healthcare communications Manage social media budgets, resources, and tools effectively Qualifications Extensive professional experience in social media management, digital marketing, or related communications field Proven leadership experience managing teams in a digital or marketing environment Demonstrated expertise developing and executing social media strategy across multiple platforms Strong understanding of social media analytics, audience insights, and performance measurement Excellent written and verbal communication skills with ability to craft compelling narratives Proficiency with social media management tools and analytics platforms Experience in healthcare, nonprofit, or mission-driven organization communications preferred Bachelor's degree in marketing, communications, journalism, or related field More About UCLA Health UCLA Health delivers exceptional patient care through a network of hospitals, clinics, and health centers across Los Angeles County. Our mission is to provide world-class healthcare while advancing medical education and research. We're committed to creating an inclusive workplace where talented professionals can make a meaningful impact on our community's health and well-being. Next Steps To apply, complete…
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