Made Card
Made Card is hiring a full-time Growth Marketing Manager in New York City, New York to accelerate adoption of the first financial platform designed entirely around homeowners. If you thrive on turning data into demand and building acquisition engines from the ground up, this role puts you at the center of a fast-moving fintech mission.
About the Role
As Growth Marketing Manager at Made Card, you will own the strategy and execution behind how new homeowners discover, sign up for, and engage with our product. Based on-site in New York City, you will partner closely with product, design, and analytics teams to test, measure, and scale the channels that drive sustainable growth.
Key Responsibilities
- Design and run multi-channel acquisition campaigns across paid, organic, lifecycle, and referral channels
- Build and continuously optimize the conversion funnel, from first impression through activated cardholder
- Define growth experiments, set clear hypotheses, and translate results into actionable next steps
- Track performance against KPIs such as customer acquisition cost, retention, and lifetime value
- Collaborate with product and engineering to improve onboarding and in-app engagement for homeowners
- Develop messaging and positioning that connects everyday spending — mortgage payments, home improvements, utilities, and essentials — to tangible rewards
Qualifications
- Proven experience in growth, performance, or lifecycle marketing, ideally within fintech, consumer finance, or a high-growth startup
- Strong analytical skills and comfort working directly with data to guide decisions
- Hands-on familiarity with paid acquisition, marketing automation, and experimentation tools
- A test-and-learn mindset paired with the ability to execute independently in a fast-paced setting
- Excellent communication skills and a collaborative, cross-functional approach
- Willingness to work on-site in New York City, New York
About Made Card
For most people, owning a home is the biggest financial decision of their lives — yet traditional finance was never built with homeowners in mind. Made is rewriting that story by creating the first financial and engagement platform made specifically for them. With Made Card, routine spending on mortgages, home upgrades, utilities, and daily essentials becomes a source of meaningful rewards, transforming ordinary purchases into smarter outcomes.
How to Apply
Ready to help shape how homeowners experience their finances? Submit your application for the Growth Marketing Manager position at Made Card through our official listing: apply here.
To apply for this job please visit www.adzuna.com.
About this role & career path
Working in New York City, New York
New York, often called New York City (NYC), is the most populous city in the United States. It is located at the southern tip of New York State on New York Harbor, one of the world's largest natural harbors. The city comprises five boroughs—Manhattan, Brooklyn, Queens, the Bronx, and Staten Island; each is coextensive with its respective county. It is the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the United States by both population and urban area. New York is a global center of finance and commerc
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