Sweed POS
We’re Sweed – the leading challenger brand in the Cannabis Retail POS space, and the innovator pushing the industry forward. We are looking for a strategic and experienced VP of Marketing to lead our strategic launch effort and help us build the strategy & execution that will enable us to win in this space.
Requirements
- Senior enough to manage the full range of our marketing activities and drive GTM alignment
- Deep enough to own narrative, launches, enablement, and lifecycle marketing
- Evangelist enough to represent Sweed to the market — and bring the market to us!
- Proven experience in strategic marketing, GTM strategy, or related leadership roles
- Ability to translate product features into clear commercial value outcomes (revenue, efficiency, compliance)
- Strong skills in narrative development, positioning, and messaging architecture
- Track record of leading cross-functional launches and driving measurable adoption
- Expertise in sales and customer success enablement (ROI tools, playbooks, training)
- Comfortable with market research, competitive analysis, and turning insights into action
- Confident communicator and evangelist, able to represent the company externally
- Coaching mindset — capable of mentoring marketers and scaling a team
Benefits
- Competitive base + variable structure tied to regional door and ARR targets
- Remote-first flexibility and company-sponsored travel
- Health, dental, vision, life, and short-term disability insurance
- Generous PTO, holidays, and remote-first flexibility
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic consisting of 50 states and a federal capital district, Washington, D.C. The 48 contiguous states border Canada to the north and Mexico to the south, with the semi-exclave of Alaska in the northwest and the archipelago of Hawaii in the Pacific Ocean. The United States also asserts sovereignty over five major island territories and various uninhabited islands in Oceania and the Caribbean. It is a megadiverse country, with the world's th
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